Senior CRM Executive

CAVU

Senior CRM Executive

Manchester / Hybrid

Permanent

What's the role :

The Senior CRM Executive role at CAVU is a fantastic opportunity to help shape and deliver our CRM marketing strategy across all our brands. Reporting into the CRM Lead and sitting within our central Customer Marketing function, youll be responsible for executing timely, relevant, and data-driven campaigns that drive customer engagement, increase retention, and deliver commercial revenue.

Youll play a key role in growing our marketing database, expanding our pool of active customers, and maximising customer lifetime value (CLTV) through continuous testing, personalisation, and lifecycle marketing initiatives. From campaign planning and performance analysis to automated journey management and data-led segmentation, this is a brilliant role for someone passionate about CRM, digital marketing, and customer experience.

If youre results-driven, customer-obsessed, and love getting hands-on with data and campaigns wed love to hear from you.

What's in it for you ?

Youll be joining a collaborative, supportive marketing team with a real focus on customer-led innovation. Its a chance to take ownership of CRM campaigns across multiple brands, see your work make a tangible commercial impact, and develop your skills in a dynamic, fast-paced environment.

Youll work cross-functionally with Data Analysts, Digital Product, UX, Content, and Trade Teams giving you exposure to a wide range of business areas and projects.

If youre ready to take your CRM career to the next level within a business thats passionate about delivering seamless, rewarding customer experiences this is your opportunity.

About CAVU :

For airports, for partners, for people. We are CAVU.

Formed from the union of MAGO, MAG USA, and our network of direct-to-consumer brands together we drive market-leading passenger spend for airports across the world.

From our revenue-accelerating single platform technology, Propel , through to our world-class hospitality venues including Hangar , 1903 , and Escape Lounges our solutions make travel more seamless and enjoyable for passengers and more profitable for our clients and partners.

Our name is taken from the aviation meteorology term Ceiling and Visibility Unlimited , which designates perfect flying conditions. Its more than a name its our mindset.

Together, we can reach new heights. Together, we are CAVU.

About You :

Knowledge and Experience :

• Minimum 3 years experience in a B2C CRM or retention marketing role
• Strong understanding of CRM principles , lifecycle marketing, and personalisation tactics
• Proven track record of delivering high-performing CRM campaigns in a fast-paced environment
• Experience using email marketing platforms (ESPs)
• Familiarity with data compliance best practices

Experience working cross-functionally in a matrixed or omnichannel

Skills and Attitude :

Preferred but not essential

The Perks :

ED and I at CAVU

Were an equal opportunities employer and were committed to building a diverse, inclusive workplace. We encourage applications from all backgrounds and experiences.

We also understand that some people might only apply when they meet every single requirement. If youre reading this and dont tick every box we still want to hear from you.

If you need reasonable adjustments for the interview process, please contact us to request assistance.

Are you ready to reach new heights? Apply via the link.