Lead Marketing Analyst - Advanced Analytics

Lead Marketing Analyst - Advanced Analytics

Lead Marketing Analyst - Advanced Analytics

Forward Role Recruitment provided pay range

This range is provided by Forward Role Recruitment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Direct message the job poster from Forward Role Recruitment

Senior Recruitment Manager - Data, Analytics, Insights & CRO📊

Lead Marketing Analyst - Advanced Analytics

Up to £90,000 // Liverpool

Forward Role is working with a fast-growing ecommerce / retail scale-up based in Liverpool, who are seeking a highly skilled Lead Marketing Analyst - Advanced Analytics to join their team. This is a fantastic opportunity to work at the heart of a business scaling rapidly, with huge influence over marketing strategy, media spend, and product forecasting.

As the Lead Marketing Analyst - Advanced Analytics, you will play a pivotal role in translating complex data into actionable business insight. You’ll be responsible for analysing media budgets/spend, building predictive models, and delivering Marketing Mix Models (MMM) to understand ROI and guide decision-making. You’ll also forecast product demand to support operational and commercial planning.

This is a highly visible role working across multiple teams, requiring a confident, dynamic individual who can present findings to senior leadership and be confident in a boardroom.

Role & Responsibilities:

• Analyse and optimise spend across Google Ads, Meta, and other digital channels
• Develop and maintain MMM and other statistical models to evaluate marketing effectiveness
• Produce product demand forecasts to inform commercial planning
• Work closely with growth, product, and operations teams to translate insights into action
• Present strategic recommendations directly to senior leadership and the board

Skills & Experience:

• Strong statistical background with proven analytical expertise
• Experience in ecommerce/retail and working with digital media spend at scale
• Familiarity with all marketing channels and marketing analytics
• Advanced predictive modelling experience
• Working on complex data analytics projects across the business, supporting all teams with data driven insights
• Confident, influential, and able to engage with stakeholders at all levels
• Flexible, dynamic, and comfortable in a fast-paced, scale-up environment

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Analyst

• Industries

  Retail Apparel and Fashion and Retail

Referrals increase your chances of interviewing at Forward Role Recruitment by 2x

Sign in to set job alerts for “Marketing Analyst” roles.

Chester, England, United Kingdom 2 months ago

Chester, England, United Kingdom 1 week ago

Ellesmere Port, England, United Kingdom 1 month ago

Runcorn, England, United Kingdom 1 month ago

Liverpool, England, United Kingdom 4 days ago

Liverpool, England, United Kingdom 1 week ago

Chester, England, United Kingdom 2 days ago

Liverpool, England, United Kingdom 5 months ago

Senior Data Analyst- Data Management (Treasury Products)

Chester, England, United Kingdom 1 month ago

Deeside, Wales, United Kingdom 2 weeks ago

Chorley, England, United Kingdom 1 day ago

Liverpool, England, United Kingdom 1 week ago

Liverpool, England, United Kingdom 1 day ago

Runcorn, England, United Kingdom 1 month ago

Wrexham, Wales, United Kingdom 2 weeks ago

Warrington, England, United Kingdom 2 weeks ago

Chester, England, United Kingdom 3 days ago

Senior Finance Analyst - Global Liquidity Management

Chester, England, United Kingdom 1 month ago

Liverpool, England, United Kingdom 1 week ago

Skelmersdale, England, United Kingdom 4 days ago

Senior Finance Analyst - Global Liquidity Management

Chester, England, United Kingdom 1 week ago

Chorley, England, United Kingdom 5 days ago

Chester, England, United Kingdom 2 weeks ago

Senior IS Analyst - Field Systems Support

Eccles, England, United Kingdom 5 days ago

Senior Analyst (Supply Analytics, Bangkok-based, Relocation provided)

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

#J-18808-Ljbffr