Marketing Manager (Full-time, Permanent)
- Permanent, Full-time
Marketing Manager
TYPE OF CONTRACT | Permanent |
HOURS | 35 hours per week (flexible working offered) |
ANNUAL LEAVE | 30 days Public holidays |
SALARY | 30000 |
REPORTING TO | Head of Marketing |
DESIRABLE START DATE | November 2026 |
Shape global experiences through marketing that matters
At International House London (IH London) we believe in the power of language to connect people and cultures. Since 1962 weve been bringing the world closer together through innovative language education teacher training and international programmes.
Located in the heart of Covent Garden we are now looking for an ambitious Marketing Manager to join our team and play a key role in driving awareness engagement and revenue across our diverse portfolio of services.
The role
We are looking for an experienced commercially minded Marketing Manager to join our dynamic team and drive brand awareness customer engagement and revenue growth across a diverse portfolio of products and services. Using customer insight digital marketing expertise and performance data you will develop and optimise targeted campaigns that generate demand support sales and deliver measurable commercial results.
You will bring a strong understanding of marketing principles a data-led mindset and the ability to create and deliver effective campaigns. This role requires creativity commercial awareness and strategic thinking to support IH Londons revenue goals across a diverse range of services.
This is a full 360 marketing role. Alongside managing your own product portfolio you will develop recognised expertise in one or more marketing disciplines helping shape best practice across the wider team.
We are particularly interested in:
- Demonstrable experience delivering marketing campaigns with measurable commercial results
- Experience using marketing performance data and customer insight to optimise campaigns
- Strong understanding of customer journeys and conversion pathways
- Familiarity with platforms such as Google Analytics WordPress Mailchimp Canva or similar marketing tools
- Experience creating and overseing high-quality marketing collateral including digital advertising brochures promotional materials and campaign assets
Who will thrive in this role
- A commercially minded marketer who enjoys analysing data and improving performance
- Someone comfortable managing multiple projects and priorities
- A strong communicator who can adapt messaging for different audiences and cultures
- A marketer who enjoys combining creativity with measurable business impact
Scope and impact
IH London offers a broad portfolio including language teaching and training examinations and accommodation. Each area serves distinct customer groups with differing needs.
As part of our commitment to development product areas may evolve giving you the opportunity to broaden your experience and take on new challenges.
Role Responsibilities
Own and deliver targeted marketing plans for your product area working closely with the Head of Marketing and key stakeholders. Drive joined-up multi-channel activity across the full customer journey.
Insight & planning
- Conduct market customer and competitor research
- Turn insights into clear actionable strategies
- Develop targeted B2B and B2C marcomms and messaging
Campaigns & content
- Plan and execute multi-channel campaigns (digital email social PPC SEO)
- Create engaging customer-focused content across channels
- Ensure messaging is clear consistent and culturally relevant
Performance
- Track performance against measurable KPIs
- Optimise campaigns using data and testing
Sales
- Partner with Sales teams to develop lead-generation campaigns
- Support conversion activity and strengthen customer acquisition strategies
Web & UX
- Improve web content SEO and up web up-keep
- Support lead generation and conversion (MQL SQL)
Collaboration
- Work closely with sales marketing operations and external stakeholders
- Present plans results and insights to stakeholders
Qualifications were looking for:
Essential qualifications | Desirable qualifications |
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Skills were looking for:
Essential skills | Desirable skills |
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Why join IH London
- Work in a reputable international organisation with global impact
- Flexible working approach
- 30 days annual leave 8 bank holidays
- Opportunity to grow your specialism and broaden your marketing expertise
- Collaborative supportive and purpose-driven culture
- Enjoy working from our Covent Garden office in the heart of Central London
- Great perks: Free language courses Perks at Work EAP Eye TestsHealth Cash plan Cycle to work scheme and access to the IH London staff portal
Apply Now
If youre passionate about marketing and would like to contribute to a globally recognised education organisation we would love to hear from you!
Applications will be reviewed by the relevant Hiring Manager who will contact shortlisted candidates to arrange interviews.
Please note that if you are successful at the interview stage all offers are subject to a right-to-work in the UK eligibility check and two satisfactory references.
We encourage fairness and equality in our recruitment and selection process. Our shortlisting and interviewing will be carried out by more than one person and interview questions will be related only to the requirements of the role.
International House Londons Values:
Ethical Inclusive Innovative Passionate Professional
Required Experience:
Manager
Employment Type : Full-Time
Department / Functional Area: Marketing
Experience: years
Vacancy: 1
Yearly Salary Salary: 30000 - 30000