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Guidant Global
Marketing Transformation PractitionerGuidant Global • London, England
Marketing Transformation Practitioner

Marketing Transformation Practitioner

Guidant Global • London, England
5 days ago
Job type
  • Full-time
Job description
Location: London (Hybrid Working) Key Responsibilities * Develop and execute UK & Ireland Inclusion & Diversity (I&D) marketing and employer branding strategies. * Lead integrated marketing campaigns from planning through execution and performance measurement. * Promote the companys Employer Value Proposition (EVP) and Talent Brand across all communication channels. * Adapt global Talent Brand and I&D initiatives to meet UK & Ireland market needs. * Plan and deliver high-profile events such as International Womens Day (IWD) and corporate hospitality programmes. * Collaborate with HR, Recruitment, Corporate Citizenship, charity partners, and business leaders to deliver aligned campaigns. * Manage multi-channel marketing campaigns across social media, PR, events, internal communications, paid media, and brand marketing. * Build and maintain strong relationships with senior internal and external stakeholders and strategic partners. * Support legal reporting requirements related to Inclusion & Diversity in the UK & Ireland. * Monitor campaign performance, manage budgets, contracts, procurement, and use data-driven insights to optimize marketing effectiveness. * Significant experience in B2B marketing and integrated marketing campaign management. * Strong knowledge of Employer Branding, Talent Brand, and Employer Value Proposition (EVP). * Passion for and experience supporting Inclusion & Diversity (I&D/DEI) initiatives. * Excellent stakeholder management and relationship-building skills across senior leadership and external partners. * Strong project management, planning, and organizational skills. * Excellent written, verbal, and presentation communication skills. * Experience using marketing analytics, reporting, and insights to measure campaign success. * Knowledge of the technology, consulting, or professional services industry. * Collaborative, proactive mindset with the ability to manage multiple priorities while leveraging modern marketing technologies and AI tools. J-18808-Ljbffr
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Marketing Transformation Practitioner • London, England

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