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Major Players | B Corp
Senior Social-First Creative Lead @ Global Entertainment GroupMajor Players | B Corp • London, England
Senior Social-First Creative Lead @ Global Entertainment Group

Senior Social-First Creative Lead @ Global Entertainment Group

Major Players | B Corp • London, England
4 days ago
Job type
  • Full-time
Job description
A globally recognised entertainment and media group, home to some of the biggest shows on TV, is looking for a senior Social-First Creative Lead. This is a rare chance to define a new function from the ground up, shaping both the strategy and the team around it, working across major titles and new launches, creating directly with the audiences who watch them. Key Responsibilities * Shape and build a brand new audience marketing function from scratch, defining process and approach as you go * Direct social-first content and video strategy across major entertainment titles * Build and directly manage relationships with creators and influencers, not just brief an agency to handle it * Collaborate with global broadcast and streaming partners on joint marketing initiatives * Identify and run owned paid and organic social activity, directing specialist agencies where needed * Present to and influence senior stakeholders across the business, pitching your own ideas and direction * Balance hands-on creative thinking with commercial and strategic planning, comfortable moving between marketing-led and commercially-driven social work, not just creative execution Skills & Experience * 7-10 years experience, with a clear track record of progression into strategist or lead-level responsibility over the last 2-3 years * Strong track record of leading social-first or audience-first campaigns, ideally ones you originated and drove yourself * Experience should come from consumer brands, ideally brands that have scaled to global audiences * Experience across freelance, agency, or in-house settings all welcome, provided youve had genuine ownership of the creative output * Working familiarity with Adobe Suite and a basic understanding of paid social/ad platforms * Comfortable and fluent with AI tools in creative workflows J-18808-Ljbffr
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Senior Social-First Creative Lead @ Global Entertainment Group • London, England

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