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Walk-In Media
Programmatic ManagerWalk-In Media • London, England, United Kingdom
Programmatic Manager

Programmatic Manager

Walk-In Media • London, England, United Kingdom
30+ days ago
Job type
  • Full-time
Job description

WHO WE'RE LOOKING FOR…

  • Someone with solid, hands-on programmatic trading experience across DSPs and channels, ideally with familiarity of CTV/SVOD and Amazon DSP

  • Someone who is confident working with data to optimise delivery and translate platform performance into clear client narratives.

  • Someone who is proactive, organised, detail-oriented and able to work under pressure, energised by both campaign execution and staying ahead of a fast-moving streaming landscape

  • Someone with great communication and interpersonal skills, who takes responsibility and accountability.

  • Someone curious about how AI and automation are shaping the future of programmatic trading, and open to helping shape our approach as we build it out.

ROLE RESPONSIBILITIES

  • Work closely with Planning and AV teams to translate briefs and strategic direction from planning into detailed programmatic activation plans, with particular ownership of CTV/SVOD and Amazon DSP campaigns

  • Manage campaign setup, trafficking and optimisation across DSPs, with a focus on Amazon DSP and CTV supply partners (Prime Video, Netflix, Disney+, Paramount+ and more)

  • Research and recommend inventory sources, ad formats and tactics as the CTV/SVOD landscape evolves

  • Work with ad operations to ensure correct trafficking and pixel implementation

  • Work closely with planning teams to ensure programmatic recommendations complement overall media strategy and campaign objectives

  • Analyse campaign data to identify optimisation opportunities.

  • Support client teams with campaign commentary, learnings and post-campaign analysis

  • Maintain and grow strong relationships with key media, data, and tech partners

  • Support and train junior team members on campaign setup and platform use

CORE SKILLS REQUIRED

  • Strong working knowledge of Amazon DSP and at least one other major DSP.

  • Hands-on experience running programmatic campaigns, and recent CTV experience preferred.

  • Understanding of programmatic targeting, bidding strategies and inventory types (bidded and reservation)

  • Strong analytical skills, confident working in Excel

  • Understanding of relevant performance and brand metrics

  • Confident client-facing and presentation skills

  • Interest and awareness of wider digital and offline media channels

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Programmatic Manager • London, England, United Kingdom

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