Job Description
Performance Marketing Manager
Read the overview of this opportunity to understand what skills, including and relevant soft skills and software package proficiencies, are required.
DTC Consumer Brand
£50,000 - £60,000
Manchester (4 days office based)
We're working with a fast-scaling DTC Consumer brand in Manchester to help them hire for a Performance Marketing Manager. Known for their creative campaigns and cult following, the brand is investing heavily in the next phase of it's digital journey and are now looking to bring their paid media function in-house.
As Performance Marketing Manager, you'll have the opportunity to shape acquisition strategy, influence commercial decisions and build the future of paid media within a fast-paced consumer brand. You'll join a collaborative team where ideas are valued, experimentation is encouraged and your work will have a direct impact on business growth.
You will lead the transition of paid media from an external agency into an in-house function, taking ownership of customer acquisition strategy while remaining hands-on with campaign delivery. You'll understand how to build acquisition strategies that deliver long-term growth, know when to challenge existing approaches and have the confidence to make commercially driven recommendations.
About the Role:
- Take ownership of the paid media function as it transitions fully in-house
Develop and execute acquisition strategies across Meta, Google and emerging paid channels
Scale profitable customer acquisition through data-led decision making and continuous optimisation
Translate performance insights into creative testing plans and commercial recommendations
Partner with ecommerce and creative teams to ensure campaigns, messaging and customer journeys work seamlessly together
About You:
- Experience working in a high-growth ecommerce brand (ideally Food, Drink, Wellness, Supplements)
Open to candidates from agency backgrounds but must experience working with DTC brands
Proven success growing new customer acquisition in a DTC environment.
Strong hands-on experience in both Paid Social & PPC (Meta & Google essential)
Strong commercial mindset - Experience managing paid media budgets and confidently recommending increased investment where ROI supports it
Comfortable being strategic & hands-on execution, from campaign setup and optimisation through to reporting and testing
Ability to take ownership of the paid media function and drive it forwards. xwwtmva
Why You'll Love It:
- Genuine ownership with the autonomy to shape acquisition strategy
Play a pivotal role in bringing a key marketing function fully in-house
Manchester city centre office
25 days holidays + buy/sell scheme and sabbatical option
50% discount on products
Private health cash plan
Enhanced family leave
Apply now or send your CV to
Due to a high number of applicants, we are only able to respond to successful candidates.