Senior Social Media Executive

As a Senior Social Media Executive, you take ownership of complex operational execution, tactical campaign management and delivery across our Social Media accounts. Having built strong foundational social media experience, you operate with high autonomy ensuring advanced account checks, multi-channel content calendars, and performance analyses are delivered seamlessly.

In this role, you act as a vital bridge between high-level client strategy and daily campaign execution. You step up to become a trusted client-facing team member when required, attending status calls, presenting data-backed ideas for client review meetings, and supporting Account Directors in client management. You also play an active role in mentoring junior account executives and interns, refining delivery workflows, and identifying proactive optimisation opportunities across both paid and organic social campaigns.

Main Duties & Responsibilities

Operational & Campaign Executive

• Develop, schedule, and publish high-quality content calendars across multi-channel platforms aligned with client brand goals and KPIs across both paid and organic social. Ensure all campaign activities and account checks are executed seamlessly to high quality standards.
• Ensure all campaign activities and account checks are executed seamlessly to high quality standards
• Ensure all completed tasks and time are logged accurately and promptly in Visualsoft’s project management systems

Content Strategy & Brand Quality

• Collaborate with internal teams to ensure asset quality and brand consistency across all social deliverables.

Reporting & Data Analysis

• Track and evaluate daily, weekly, and/or monthly social performance across assigned accounts. Utilise social listening and analytics tools to extract actionable insights and inform future creative and strategic directions. Build performance dashboards and support Account Directors in creating presentation materials and reporting decks.

Client Communication & Support

• Serve as a key day-to-day contact for SME clients, handling routine communication, content approvals, budget management, and feedback loops. Maintain accurate delivery schedules and flag scope adjustments or project risks early to account managers.

Team Support & Collaboration

• Work closely with Account Directors and Executives to complete delivery tasks against set client deadlines
• Maintain clear internal communication, raising queries or potential delays early
• Act as a mentor to entry-level Executives, providing hands-on guidance, task checks, and onboarding support

Personal Development

• Identify personal development goals with your line manager and actively work to address skill gaps to progress within your role
• Continually expand performance marketing knowledge and participate in training when required

Requirements

• Hands-on experience in social media marketing or digital strategy, ideally within an agency environment.
• In-depth working knowledge of major platforms (Meta, TikTok, Pinterest) and emerging channels (, Reddit).
• Proficiency with social media management, listening, and analytics tools (, Sprout Social, Hootsuite, Sprinklr, Meta Business Suite, Google Analytics).
• Exceptional written and verbal communication skills with a strong eye for creative detail and brand tone.
• Strong organisational abilities with a proven track record of managing multiple project timelines simultaneously.

Desirable

• Broader understanding of wider ecommerce performance metrics (conversion rates, AOV, ROAS, profitability/margin considerations)
• Experience supporting, guiding, or onboarding entry-level team members

Core Competences, Skills and Personal Attributes

• Autonomous Execution: Takes full ownership of operational delivery, troubleshooting issues and managing tasks with minimal supervision
• Analytical & Solution-Focused: Looks beyond raw performance numbers to identify why shifts happen and suggests practical next steps
• Client-Ready Professionalism: Clear, articulate communicator; confident speaking to data and operational updates in client environments
• Mentorship Instinct: Patient and supportive; willing to share knowledge, check work, and help upskill entry-level Executives
• Process Efficiency: Continuously seeks ways to streamline administrative workflows, reporting, and daily task management
• Living VS Values: Acts as an exemplary team member, modelling accountability, high execution standards, and collaborative spirit

Benefits

• Competitive basic salary with great progression options
• Unlimited paid holidays - yes, that's not a typo!
• Hybrid working
• Medicash Cash Plan – covering everything from medical support, massages, optical, dental, a discounts platform, and extras like SkinVision and digital physiotherapy. Cash back up to £995 per year, completely paid for by us!
• Employee Assistance Programme – access to Vivup for mental health support, financial guidance, and wellbeing resources
• Great working environments; our Stockton on Tees and Manchester workspaces are also dog-friendly
• A high-performance MacBook
• VS Perks, have a monthly treat on us; from Amazon vouchers, PlayStation credits, ASOS, H&M to Just Eat, there's something for everyone!
• Free daily breakfast, fruit, hot and cold drinks and protein shakes
• Weekly free brunch and lunch
• Friday afternoon drinks to wind down for the weekend
• Pension scheme to help you save for the future
• Cycle to work scheme
• EV Car scheme
• Discounts across our brands
• Regular team social events
• Training & development

Our Values

We champion our clients
We believe in every retailer's potential to succeed online and celebrate each milestone of their journey with them.

We are one team
We believe in the power of collaboration - within our teams and with our clients. Together, there’s nothing we can’t achieve.

We create change
The future of eCommerce is always evolving. Where others see uncertainty, we see an opportunity to lead.

We care about what matters
We are committed to making the world a little brighter and doing what’s best for our people, our community, and our planet.