Digital Designer (Web, Landing Pages & SEO) - London/ Remote - Case Management Software Co - up to

Website Designer & SEO Specialist

Location: London (Fully Remote)

Salary: £45,000 - £55,000

The Opportunity

We're recruiting on behalf of a rapidly growing business looking to appoint a talented Digital Designer (Web, Landing Pages & SEO) to take ownership of its digital presence.

This is an exciting opportunity for someone who combines exceptional design skills with a commercial mindset. You'll be responsible for creating engaging websites and high-converting landing pages while driving technical SEO improvements that increase traffic and lead generation.

This role sits within the marketing function and will have a direct impact on the company's online growth strategy.

The Company:

Our client is an ambitious, fast-growing technology business operating within the legal and financial services sector. Through innovative digital solutions, they help consumers connect with specialist services quickly and efficiently, placing customer experience at the heart of everything they do.

Driven by technology, data and continuous innovation, the business has experienced significant growth and is investing heavily in its digital platforms to support the next stage of its journey. Their marketing and technology teams work collaboratively to create engaging online experiences that drive traffic, generate leads and deliver measurable results.

Key Responsibilities

Website Design & Development

• Design, build and maintain modern, responsive websites.
• Redesign existing pages to improve usability, branding and performance.
• Ensure all websites provide an outstanding user experience across desktop and mobile.
• Maintain consistent branding and visual identity across all digital assets.
• Implement new website features and functionality where required.

Landing Page Creation

• Design and build high-converting landing pages for marketing campaigns.
• Work closely with the marketing team to support lead generation initiatives.
• Optimise landing pages to improve conversion rates and user engagement.
• Test and refine layouts, calls-to-action and user journeys.

SEO & Website Performance

• Lead all technical SEO activity across the website.
• Improve website architecture, page speed and Core Web Vitals.
• Ensure websites are fully optimised for search engines.
• Monitor keyword rankings, indexing and crawl health.
• Manage redirects, metadata, schema and on-page SEO implementation.
• Work alongside content teams to ensure all published content is technically optimised (content creation is not part of this role).

Analytics & Reporting

• Monitor website traffic and user behaviour using Google Analytics, Google Search Console and other reporting tools.
• Produce regular reports highlighting website performance and opportunities for improvement.
• Make data-led recommendations to increase traffic, engagement and conversions.

Continuous Improvement

• Stay up to date with industry trends, SEO best practices and emerging technologies.
• Recommend improvements that enhance user experience and commercial performance.
• Support future website projects and digital marketing initiatives.

Skills & Experience

Essential

• Previous experience in website design and development.
• Strong graphic design and UI/UX skills.
• Experience creating landing pages with a focus on conversion.
• Solid understanding of technical SEO.
• Experience using Google Analytics, Google Search Console and SEO platforms.
• Strong knowledge of website optimisation and performance.
• Understanding of responsive design principles.
• Excellent attention to detail.
• Ability to manage multiple projects and deadlines.
• Strong communication skills and ability to work collaboratively with marketing teams.

Desirable

• Knowledge of HTML, CSS and JavaScript.
• Experience with conversion rate optimisation (CRO) and A/B testing.
• Understanding of CRM integrations and lead tracking.
• Experience working within a fast-paced commercial environment.

What You'll Receive

• Salary of £45,000 - £55,000, depending on experience.
• Fully remote working.
• A genuine opportunity to take ownership of the company's digital presence.
• A collaborative and supportive working environment.
• Exposure to a wide variety of digital marketing projects.
• Career progression opportunities within a growing organisation.

Who We're Looking For

We're looking for someone who is creative, commercially aware and passionate about designing websites that deliver measurable results. You'll enjoy balancing creativity with analytics, understanding that great design should also drive traffic, improve user experience and generate conversions.

If you're someone who enjoys taking ownership, continuously improving digital performance and making a real impact, we'd love to hear from you.