Marketing Executive

Job Description

Help shape the voice of Pure Energy Music. At Pure Energy Music, we create music and technology built specifically for the fitness & wellbeing industry. Every day, thousands of instructors, personal trainers and gym operators use our platform to discover new music, deliver great classes and create better member experiences. Through our content, we help customers stay up to date with new music releases, product updates, app features and everything happening across the Pure Energy Music community. We're looking for a creative Marketing Executive to join our team and help bring that to life. Based at our Wakefield office on a hybrid basis, you'll create content that educates, engages and connects our customers, while supporting marketing campaigns that help grow our brand and strengthen our community.

This is a content-first marketing role where no two days look quite the same. You'll create the content our customers see across social media, email, our website and the app itself, helping them discover new music, understand new features and get more from the platform. Alongside this, you'll help tell the stories behind Pure Energy Music by showcasing our instructors, ambassadors, partners and customers, helping build a community that people genuinely enjoy being part of.

One day you might be filming content in our Wakefield music studio, editing videos sent in by instructors and ambassadors, creating assets for a new product launch or building an email campaign in Brevo. The next, you could be writing a blog, updating website content or supporting marketing around one of our industry partnerships or events. You'll work closely with our Marketing and Customer Experience teams, contributing ideas, supporting campaigns and helping ensure everything we produce is informative, engaging and on-brand.

Content Creation

Content is at the heart of our marketing. You'll create content that helps customers discover new music, understand our products, explore new features and feel connected to the wider Pure Energy Music community. Responsibilities include:

● Developing creative content ideas

● Writing scripts, briefs and marketing copy

● Filming content in our Wakefield office and music studio

● Editing professional short-form video using Adobe Premiere Pro (or similar)

● Creating content from footage supplied by instructors, ambassadors and partners

● Designing assets for product launches, campaigns and social media

● Repurposing content across multiple marketing channels.

Social Media

Our social channels are where customers discover new music, hear about product updates and connect with the wider fitness community.

You'll help:

● Plan and schedule content

● Write engaging captions

● Maintain our content calendar

● Respond to comments and messages

● Encourage community engagement

● Support the continued growth of our social channels. Platforms include Instagram, Facebook, TikTok, LinkedIn, YouTube, Threads and X.

Email Marketing

Email is one of our key customer communication channels. You'll support the creation of campaigns covering:

● New music releases

● Product updates

● New app features

● Educational content

● Product launches

● Community news

You'll also help build campaigns in Brevo, support automated customer journeys and contribute ideas to improve engagement.

Website & Content

You'll help keep our website fresh, informative and useful by creating content including:

● Blogs

● Product updates

● Educational articles

● Customer stories

● Landing pages

● Website updates using WordPress

You'll also help ensure content follows SEO best practices to improve discoverability.

Marketing Campaigns

Working alongside the wider marketing team, you'll support campaigns across our products, partnerships and brand. This includes:

● Creating campaign assets

● Supporting product and feature launches

● Maintaining marketing content calendars

● Assisting with campaign planning

● Reviewing campaign performance

● Helping turn customer feedback into stronger marketing

Requirements

What We ' re Looking For

We're looking for someone who's creative, organised and enjoys bringing ideas to life through content. You might already be working in a marketing, content or social media role, or you're looking for the opportunity to broaden your experience within a growing business. Above all, you're someone who enjoys creating great content, takes pride in producing high-quality work and is keen to keep developing your skills.

Essential

● Experience creating engaging content for social media or digital marketing channels

● Strong Adobe Premiere Pro (or equivalent) editing skills

● Excellent written communication and copywriting skills

● Experience managing social media for a business or brand

● Confidence filming content when required

● Strong organisational skills and attention to detail

● Ability to manage multiple projects and deadlines

● A proactive attitude with a willingness to learn

● Ability to work independently and collaboratively

Desirable

● Experience using Brevo, Mailchimp or similar email marketing platforms

● Experience updating websites using WordPress

● Knowledge of SEO best practice

● Basic photography skills

● Experience within the fitness, wellbeing, music or sports industries

● Experience working with ambassadors, creators or partners

● An understanding of analytics such as GA4 or Meta Insights

● An interest in music, fitness or digital products

You 'll Enjoy This Role If...

● You enjoy creating content that people genuinely find useful.

● You like turning ideas into engaging videos, graphics and campaigns.

● You enjoy writing clear, engaging copy.

● You're interested in music, fitness and digital products.

● You enjoy working across a variety of projects.

● You're organised and like keeping things moving.

● You're curious, proactive and always looking to improve.

● You enjoy working as part of a collaborative team.

Why Join Pure Energy Music?

We're a growing business with big ambitions and a genuine passion for what we do.

As part of a small marketing team, you'll gain experience across content creation, social media, email marketing, product marketing, partnerships and customer communications.

You'll have the opportunity to work closely with colleagues across the business while collaborating with instructors, presenters, ambassadors and partners from across the fitness industry. Most importantly, you'll help create the content that keeps our customers informed, helps them get more from our platform and strengthens the community around Pure Energy Music.

If you're looking for a role where your ideas are valued, your work has visible impact, and no two weeks are quite the same, we'd love to hear from you.

Benefits

• 34 days' off, which include:
  
• x2 Wellbeing days
  
• Your Birthday off or a substitute day
  
• x3 days off over Christmas & New Year
  
• Upon completing 5 years’ service, you will be entitled to an extra day’s holiday capped at 10 years.
  
• Maternity/Adoption pay - full pay for 6 weeks
  
• Paternity pay - full pay for 2 weeks
  
• Flexible return to work
  
• Discounts
  

Requirements
What We ' re Looking For We're looking for someone who's creative, organised and enjoys bringing ideas to life through content. You might already be working in a marketing, content or social media role, or you're looking for the opportunity to broaden your experience within a growing business. Above all, you're someone who enjoys creating great content, takes pride in producing high-quality work and is keen to keep developing your skills. Essential ● Experience creating engaging content for social media or digital marketing channels ● Strong Adobe Premiere Pro (or equivalent) editing skills ● Excellent written communication and copywriting skills ● Experience managing social media for a business or brand ● Confidence filming content when required ● Strong organisational skills and attention to detail ● Ability to manage multiple projects and deadlines ● A proactive attitude with a willingness to learn ● Ability to work independently and collaboratively Desirable ● Experience using Brevo, Mailchimp or similar email marketing platforms ● Experience updating websites using WordPress ● Knowledge of SEO best practice ● Basic photography skills ● Experience within the fitness, wellbeing, music or sports industries ● Experience working with ambassadors, creators or partners ● An understanding of analytics such as GA4 or Meta Insights ● An interest in music, fitness or digital products You 'll Enjoy This Role If... ● You enjoy creating content that people genuinely find useful. ● You like turning ideas into engaging videos, graphics and campaigns. ● You enjoy writing clear, engaging copy. ● You're interested in music, fitness and digital products. ● You enjoy working across a variety of projects. ● You're organised and like keeping things moving. ● You're curious, proactive and always looking to improve. ● You enjoy working as part of a collaborative team. Why Join Pure Energy Music? We're a growing business with big ambitions and a genuine passion for what we do. As part of a small marketing team, you'll gain experience across content creation, social media, email marketing, product marketing, partnerships and customer communications. You'll have the opportunity to work closely with colleagues across the business while collaborating with instructors, presenters, ambassadors and partners from across the fitness industry. Most importantly, you'll help create the content that keeps our customers informed, helps them get more from our platform and strengthens the community around Pure Energy Music. If you're looking for a role where your ideas are valued, your work has visible impact, and no two weeks are quite the same, we'd love to hear from you.