Location: East London / Hybrid (2-3 days in office)
If you are at your best when commercial thinking, leadership and consumer insight all come together, this is the kind of role that can change your career. This role is a chance to lead a high-potential international sales function for a premium consumer lifestyle brand, where every decision matters and where your influence will be felt across growth, partnerships, customer experience and future strategy.
You will inherit a capable, well-drilled team and a business with real momentum. What they need now is a sales leader who can bring energy, sharp judgement and a modern, data-led approach to conversion.
You will lead a small international sales team across the UK, Europe and the US, owning performance across the funnel from lead conversion and test ride attendance through to cancellations, close rates and overall sales outcomes. This is an inquiry-led, B2C model, so success will come from knowing how to turn marketing demand into revenue, using CRM insight, campaign data and clear KPIs to keep the team focused.
Alongside day-to-day leadership, you will help shape the next phase of growth. That includes stronger use of AI, tighter funnel management and the development of higher-value B2B and partnership opportunities, from hospitality and experiential relationships to future brand alliances.
Our client is a fast-growth British lifestyle and mobility brand redefining how premium electric vehicles are sold and experienced. Built around a direct-to-consumer model, the business combines strong product design, a distinctive brand and a customer journey that feels far more modern than traditional dealership-led sales. The company describes itself as a D2C manufacturer, built in Britain, with a mission centred on urban electric mobility.
Because the business is still lean, this role offers unusual exposure. You will work closely with senior leadership and gain visibility across commercial strategy, operations, customer experience and cross-functional delivery.
You are likely to come from a consumer, lifestyle or premium hardware brand and you know how to lead through data without losing the human side of sales leadership. You can coach, challenge and support a small team, and you are comfortable staying close to the detail while still thinking strategically.
You may already be leading a regional or international sales team, or you may be ready to step up into a broader Head of Sales role.
The package includes a strong salary, equity options and 25 days’ holiday. More importantly, this role offers real scope: international leadership, strategic exposure and the opportunity to shape how a premium consumer brand scales its sales engine over the next few years.
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Head of Sales • Greater London, England, UK
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