Non-Exec Director / Trustee - Marketing & Communications

St Basils is looking for a new Non-Exec Director / Trustee with Marketing & Communications experience to join our Board

About Us

St Basils works with young people aged 16-25 who are homeless or at risk of homelessness, to enable them to find and keep a home, grow their confidence, develop their skills, increase opportunities and ultimately prevent homelessness.

We help just over 4,000 young people each year across the West Midlands, with services in Birmingham, Coventry, Sandwell, Solihull, Warwickshire and Worcestershire. Our services range from providing supported accommodation to outreach, advice, support, employability and engagement services to help young people regain the stability they need to rebuild their lives, gain skills, confidence and employment and move on. The aim is to help them successfully break the ‘cycle of homelessness’ so that they can go on to experience a bright, fulfilling future and never return to a state where they are at risk of homelessness again.

About our Board

We are a registered provider of social housing, a charity and a company limited by guarantee, meaning our Board members are both Directors and Trustees.

To navigate our challenging regulatory landscape, we need to be tightly governed. At the heart of this is a Board with the right knowledge, values, skills and diversity, all whilst working towards our vision that homelessness should not be part of growing up.

As a member of St Basils’ Board, you will be a guardian of St Basils’ charitable purpose. You will be responsible for holding the Senior Leadership Team to account through constructive challenge and support, and for ensuring St Basils’ strategic priorities are met.

You will form part of St Basils’ governance framework, providing oversight of key business areas, such as business planning, safeguarding, risk, finance, health and safety, EDI and business development.

Our Board is made up of 14 members, 2 of which are designated for young people who have lived experience of homelessness and / or St Basils’ services.

St Basils has adopted the RACE Equality Code and is actively seeking applications from those from Black communities to ensure our Board is reflective of both the young people that we serve and our dedicated workforce.

About the Role

We are looking for a voluntary Director / Trustee with expertise in marketing, communications and/or public engagement to increase the reach of our campaigns. Our new Board member will need to strong networking and stakeholder engagement skills, with the ability to open doors and build relationships.

As our Marketing & Communications Board Member, you will:

· Ensure marketing initiatives align with the organisation’s goals and regulatory requirements.

· Support St Basils’ PR and marketing initiatives by bringing knowledge of current marketing tools

· Help identify opportunities to increase the visibility and impact of St Basils’ campaigns.

· Leverage personal and professional networks to enhance the charity’s reach, partnerships and fundraising potential.

· Work closely with the Director of Income Generation & Value Capture to ensure St Basils’ marketing and communications strategies are being implemented effectively.

• Contribute to trustee discussions and decisions on broader charity strategy, risk management and financial oversight.

Our new Director / Trustee will sit on our Business Support & Audit Committee which oversees central functions, including Finance, HR, Fundraising and Marketing. This committee meets virtually, one a quarter.

Although the role is voluntary, reasonable expenses will be paid for costs incurred in undertaking the role.

About You

You will be an experienced professional in marketing, communications, PR or brand strategy, ideally with experience in the youth or homelessness sectors.

You will demonstrate sound judgement and be able to challenge confidently and constructively, although you do not need to have Board experience.

Understanding of governance and the responsibilities of a charity trustee is desirable, but training will be provided.

You will work within the principles of Equality, Diversity & Inclusion and understand the needs of the diverse young people we serve.

You will put the needs of young people first, be passionate about ending youth homelessness and share our mission, vision and principles.

Time Commitment

You will need to be able to attend the majority of Board and Committee meetings, one of each is held each quarter (8 meetings total per year). Each meeting will last around 2 hours and will normally be held late afternoon/early evening (usually 4pm – 6pm). Board meetings are held in person at St Basils’ Head Office in Birmingham, and Committee meetings are held virtually via Microsoft Teams. The dates for meetings are set by calendar year, towards the end of the previous year.

Meeting papers will be shared via an online portal one week in advance of the meeting to allow for sufficient preparation time.

A Board away day is held each year, usually October, and every other year this includes an overnight stay. This will be fully paid for by St Basils.

We encourage Board members to visit our accommodation services to deepen understanding of our work and support effective governance and decision-making. We would like all Board members to make 2 visits a year if possible.

All travel expenses incurred in attending Board meetings / conducting site visits will be reimbursed by St Basils.

What’s in it for you?

We offer a series of essential online training courses (for example GDPR, Cyber Security, EDI, Safeguarding, Risk Management) and the opportunity to do additional online or in-person training, such as Psychologically Informed Environment training. As part of our commitment to race equality, we provide mandatory Anti-Racism training for all staff and Board members.

You will be part of a knowledgeable and supportive Board and have the opportunity to work alongside young people with lived experience.

You will have the guidance of a knowledgeable Chair to support your development as a Director / Trustee, and you will have access to St Basils’ Senior Leadership Team to help you fulfil your role.

St Basils is a learning organisation and therefore we are able to support and develop Board members who are new to the role. In addition, St Basils has membership with the Board Development Agency, which provides our Board Members with access to webinars and development tools specific to housing sector Boards.

Being a Director / Trustee at St Basils is more than just attending meetings – if you would like to contribute to an organisation that has young people at its core, where you can visibly see the difference you are making, then this is the role for you.

For further information please see the link to the full job pack.

We welcome early applications and will interview on a rolling basis.