The Vice President, Programmatic Activation (Europe) role is at the forefront of Zeta’s media activation business. In this high-impact role, you will combine ad operations oversight, presales media guidance, and people management to drive account growth in highly targeted digital advertising programs.
Based in London (or the surrounding area), you will lead Zeta's growing media operations across EMEA, with an initial focus on the UK and Western European markets. You will be directly responsible for managing media campaigns in the UK, while overseeing the French country lead as your direct report. You will also serve as the go-to partner for UK sales and planning leadership, approving media plans, pricing, and campaign recommendations for new business. As the business expands, you will be empowered to grow and manage your London-based AdOps team.
CORE RESPONSIBILITIES
1. Programmatic Campaign Management
· Media Ownership: Take full responsibility for UK media campaigns, delivering strong performance, managing margins, and supporting account management teams with QBRs and insights as needed.
· Account Growth: Partner with sales to identify upsell opportunities to drive incremental budgets and secure renewals.
· Technical Solutions: Troubleshoot, and debug complex ongoing activities related to tracking, ad serving, and trading/optimization issues.
· International Collaboration: Coordinate and support media initiatives across EMEA to ensure cross-border alignment, serving as an escalation resource for your France-based trading manager.
2. Presales Pricing & Strategy
· Commercial Pricing: Set or approve media rates for all programmatic offerings submitted by the Presales Planning team.
· Strategic Input: Partner with sales and account leadership to provide technical and strategic input on new business pitches and media plans to ensure proposals are setup for success.
3. People Management
· Team Guidance: Oversee and support the France media lead and his/her Paris-based AdOps team.
· UK Team Management: Onboard and manage a London-based AdOps team in response to high-growth business needs.
4. Campaign Excellence & Analytics
· Media KPIs: Own performance across your team's campaign portfolio by ensuring programmatic best practices are followed and timely optimizations are made to achieve client KPIs.
· Operational Guardrails: Monitor internal and third-party reporting for pacing, performance, and discrepancy tracking.
· Advanced Analysis: Partner with Analytics and Client Success teams to prepare deep post-campaign reports for Tier 1 clients.
DESIRED SKILLS & EXPERIENCE
· Experience: 8+ years’ experience in programmatic advertising within Trading, AdOps, or Account Management functions, with a proven track record in people management and media optimization.
· Presales Acumen: Demonstrated experience contributing to presales strategies, media plan pricing, and commercial proposals.
· Technical Expertise: Deep understanding of at least one DSP (DV360, Xandr, Yahoo, or TTD, preferred) along with solid optimization expertise across supply, audience, bidding, and attribution factors.
· Client Skills: Proven ability to represent your organization as a credible subject matter expert whenever client-facing media support is required.
· Analytical Mindset: Strong analytic skills, including a high level of comfort with Excel and data-driven decision-making.
· Soft Skills: Outstanding business writing, communication, and presentation skills , paired with the ability to manage multiple complex projects in an accelerated environment.
· Languages: Fluent English is mandatory.
BENEFITS & PERKS
· Hybrid work model
· Excellent medical coverage
· Employee Stock Purchase Plan
· Competitive Salary
Vice President, Media Activation • London, UK
Next Frontier Capital in London is seeking a Vice President to lead origination and execution of complex M&A and capital markets transactions in the Media & Communications sector.You will coordinat... Show more
VCCP Media is recruiting for a paid media specialist to lead strategy and execution across search and social channels.You will drive activation, planning, and client-facing guidance, coordinating w... Show more
FIG is the Client Coverage and Origination team for Financial Institution clients offering the opportunity to work in an entrepreneurial, high growth, high performing team, building out the FIG pra... Show more
A leading media publisher, operating in the bustling Greater London area, is seeking a Paid Media Manager to lead day-to-day campaign strategies across various social media platforms.The ideal cand... Show more
The firm is recruiting a Vice President to its Capital Placement practice.Vice Presidents lead execution of placement mandates end-to-end — originating investor engagement, structuring placement pr... Show more
We are looking for a dynamic and results-driven Senior Executive to join our Out-of-Home (OOH) and Print Media team.This role offers an opportunity to take ownership of OOH and Print Media campaign... Show more
OLIVER | The Brandtech Group is seeking a Senior Social Media Operation Manager to lead global digital operations.This role involves coordinating local market execution for a leading beverage brand... Show more
Senior Vice President, Business & Legal Affairs, Working Title – Film & TV.Join to apply for the Senior Vice President, Business & Legal Affairs, Working Title – Film & TV role at NBCUniversal.NBCU... Show more
Hanson Search is seeking a Senior Director of Communications to drive corporate communications strategy for a fast-moving private conglomerate.You will oversee building the CEO’s presence in the me... Show more
We are looking for a VP of Global Support to lead Cloudinary’s worldwide Support organization and help redefine how technical support creates value for customers and the business.Reporting to the C... Show more
Starcom is hiring a Biddable Account Director in Greater London to lead multi-platform performance strategies for a luxury brand.The ideal candidate will have extensive experience in biddable media... Show more
Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale - unleashing the potential of businesses and people.The Elastic Search AI... Show more
Cyber Security & Trust, Vice President.At Capgemini Invent, we believe difference drives change.As inventive transformation consultants, we blend our strategic, creative and scientific capabilities... Show more
The Economist is looking for a strategic Head of Media Planning and Effectiveness to lead global media planning and maximize ROI for their B2C subscription business.You will work cross-functionally... Show more
Rakuten Symphony is reimagining telecom, changing supply chain norms and disrupting outmoded thinking that threatens the industry’s pursuit of rapid innovation and growth.Based on proven modern inf... Show more
GenAI Enablement Lead – Vice President.Be among the first 25 applicants.GenAI Enablement Lead – Vice President.Direct message the job poster from Women in Data.Locations: LONDON, LONDON, United Kin... Show more
Help Lead Growth, Advance Care and Strengthen Communities.At Valley Behavioral Health, the Vice President of Adult Services is a key member of the executive leadership team responsible for leading ... Show more
We’re looking for a Client Director to join our growing Digital Media Activation team, where you’ll act as a strategic partner to a portfolio of clients and lead the delivery of integrated digital ... Show more
Starcom in London is hiring a Global Retail Media Director to shape the future of retail media for snacking brands.You will influence global strategy, partner with senior stakeholders, and drive gr... Show more
At Docebo, we’re using AI to change how people learn at work—and we mean actually change it.We’re an AI-powered learning platform that helps organizations create, deliver, and manage training all i... Show more
