Shops Assistant Manager - Bognor Regis

Shops Assistant Manager - Bognor Regis

Description
The Assistant Satellite Shops Manager supports the day to day operation of multiple retail outlets across the resort, ensuring the consistent delivery of the plans, standards and processes set by the Satellite Shops Manager. You will take accountability for leading the venues in their absence, ensuring exceptional guest experience, strong operational execution and safe, well presented retail environments.

You will:
Support the performance of a diverse retail portfolio including toys, sweets, merchandise, photography sales and equipment hire.
Implement commercial, operational and visual merchandising plans set by the Satellite Shops Manager.
Drive accurate stock routines, loss prevention standards and product availability across all outlets.
Be highly visible across the shops, leading the team on shift, coaching in real time and delivering consistently high retail and service standards.
Key Responsibilities
Guest NPS & retail shopping experience
eNPS & team engagement
Sales growth & category mix support
Stock loss %, waste %, scanning accuracy & stock integrity
Hire shop compliance, equipment handling & damage reduction
Photo package sales & conversion support
Labour productivity & on shift deployment accuracy
RPRPRT - Right People, Right Place, Right Time
Audit & compliance results
Team retention & development support
Skills, Knowledge & Expertise
Guest Experience & Retail Service Leadership

Lead the delivery of excellent guest experience across all satellite outlets, following standards set by the Satellite Shops Manager.
Ensure store presentation, Venue standards, cleanliness, signage and stock availability are maintained daily.
Support queue management, service flow and guest interactions during peak periods.
Provide hands on coaching on the shop floor, modelling positive, friendly and helpful service.
Support the delivery of safe and smooth photography and hire shop experiences.



Commercial, Stock & Business Performance

Support stock routines across all shops, including:

• stock integrity checks
• waste logging
• product rotation
• loss prevention routines
• accurate scanning & till operations
  Implement merchandising, seasonal displays and promotional activity as briefed by the Satellite Shops Manager.
  Support sales performance by ensuring the team understands daily priorities, promotions and product focus areas.
  Ensure labour plans created by the Manager are deployed correctly on shift.
  Support rota preparation, payroll accuracy and real time staffing decisions.
  Contribute to the delivery of photography and hire shop profitability through strong execution of processes.

Team Leadership, Culture & Development

Lead the team on shift, ensuring clear communication, strong standards and consistent expectations.
Deliver on shift coaching, induction support and training in guest service, scanning accuracy, Venue standards and loss prevention.
Support 1:1s, PDPs, performance conversations and succession planning as directed.
Create daily and weekly objectives for Shift Managers that support revenue generation, queue management, profit protection, compliance, Guest experience and team experience.
Role model Butlin's Values and Leadership Behaviours at all times.
Help develop a multi skilled team capable of working across all retail outlets.
Contribute to team retention by fostering a positive, supportive and inclusive team culture.



Operational Excellence, Safety & Compliance

Ensure compliance with food safety (sweets), H&S, COSHH, security, loss prevention and relevant licensing requirements.
Support robust cash handling processes, including floats, safe checks, variances and escalation.
Maintain audit readiness across retail stores, stockrooms, photography zones and hire shop areas.
Ensure hire shop equipment is safely logged, checked, cleaned and documented.
Complete daily opening/closing routines and escalate risks promptly.
Take full accountability for safe operations during the Satellite Shops Manager's absence.



Cross Resort Collaboration & Leadership

Support the Satellite Shops Manager in working with Commercial & Procurement on range, pricing and promotional execution.
Partner with Loss Prevention to support variance control and shrink reduction.
Collaborate with Entertainment and Guest Operations for photography support at resort events.
Share best practice with peers across the resort and support cross venue needs during peak periods.
Support wider resort operations including arrivals and large scale trading surges.
Job Benefits
Experience in a retail, photo retail, gift, toys, sweets or convenience environment.
Understanding of stock processes, loss prevention routines and retail standards.
Willingness to learn photo retail processes and hire shop procedures.
Experience supervising shifts, coaching others or leading small teams.
Strong communication skills with the ability to motivate and support team members.
Ability to stay calm, organised and effective during busy trading periods.
Problem solving skills with a hands on, proactive approach.
Ability to prioritise effectively across multiple venues and adapt to fast changing needs.
About Butlin'sDid you know Billy Butlin was the first person to introduce dodgems to the UK? That's right, 'fun' is in our DNA, and we've been delighting guests for almost 90 years. Ask any of our team, past and present, and one of the best things they'll say about working at Butlin's is our culture.

As The Home of Entertainment, we pull out all the stops to provide our guests with an 'Altogether More Entertaining and Fun Break', from all-action family holidays to adult-only Big Weekenders, brought to life through our three mighty values. So, if you're looking for a role where you can Create Smiles, where you aren't afraid to Get Stuck In and where the team genuinely Care For Each Other, we think you'll fit right in!