Digital Marketing Manager- Corporate

Up to £50,000 per annum (depending on experience) The role We’re looking for an experienced Digital Marketing Manager to join our digital and corporate marketing team on a fixed-term maternity cover contract . This is an exciting opportunity to lead our paid digital marketing activity, delivering high-performing campaigns that increase engagement, generate high-quality B2B leads and maximise the impact of our work to address the climate emergency. You’ll take ownership of our paid media strategy across Google Ads, LinkedIn, Meta and other digital channels, including management of our Google Ad Grant. Working closely with colleagues across content, social media and web, you’ll use SEO, AI optimisation and performance insights to continually improve campaign effectiveness and website performance. You’ll also lead digital reporting, oversee email marketing activity, line manage a Digital Executive and work with agency partners to ensure every pound of investment delivers measurable value. The team The digital and corporate marketing team plays a pivotal role in raising the profile and impact of Energy Saving Trust. We lead the development and delivery of corporate marketing activity across both business and consumer audiences, helping organisations and households take positive steps towards a more sustainable future. Combining strategic thinking, digital expertise and creative delivery, we deliver impactful campaigns, enhance digital marketing performance and manage our corporate website and marketing technology platforms. We continuously evolve our digital capabilities, champion marketing best practice and use data-driven insights to maximise engagement and deliver an exceptional user experience across all our channels. Joining the team means being part of a collaborative group of marketers, digital specialists and storytellers who are passionate about driving meaningful change. What you will do Plan, deliver and optimise paid media campaigns across Google Ads, LinkedIn, Meta and other digital channels to maximise reach, engagement and lead generation. Manage PPC activity, including our Google Ad Grant, working closely with agency partners to improve performance and maximise return on investment. Lead digital analytics and reporting using tools such as Google Analytics, Google Tag Manager and Microsoft Clarity, translating performance data into clear recommendations. Support SEO, AI optimisation and email marketing, helping improve website visibility, customer journeys and campaign performance. Line manage and develop a Digital Marketing Executive while promoting an inclusive, collaborative and high-performing team culture where everyone can thrive. What you will bring Proven experience delivering successful digital marketing and paid media campaigns, particularly within a B2B environment. Strong hands-on experience with Google Ads, LinkedIn Ads, Meta Ads, Google Analytics, Google Tag Manager and digital reporting tools. Experience developing SEO strategies, applying AI optimisation best practice and managing email marketing campaigns, including automation and customer journeys. Excellent analytical skills, with the ability to interpret data, optimise campaign performance and communicate actionable insights to a range of stakeholders. Strong stakeholder management skills, with experience advising colleagues, managing agency relationships and delivering digital marketing projects in a collaborative environment. For more information, please see the job description Please submit an anonymised CV and cover letter, removing your name, address, email address, and any other identifying details. Please note, applications submitted without a cover letter may be rejected. Who we are Energy Saving Trust is a leading and trusted organisation, dedicated to promoting energy efficiency, low carbon transport and sustainable energy use. We aim to address the climate emergency and deliver the wider benefits of clean energy as we transition to net zero. At Energy Saving Trust we don’t just offer jobs – we offer careers. For our people, being part of the effort to address the climate emergency makes working for us truly meaningful and rewarding. Work where you thrive At Energy Saving Trust, flexibility isn’t just a policy, it’s how we work. Most of our roles can be done remotely, and many of our people choose to work from home full-time. Prefer an office environment? We have welcoming spaces in London, Edinburgh, Belfast, Cardiff and Hadleigh for those who want to connect in person. We’ll support you with: Generous holiday (25 days + bank holidays + extra Christmas leave) True flexibility in how and where you work Strong pension & life assurance Enhanced family leave Green travel perks (EV scheme, cycle to work) Professional development support Yearly wellbeing allowance These are just some of the benefits we offer. Want to know more about how we make flexibility real? Check out our Benefits and Culture page Reasonable adjustments: We want to ensure that our recruitment process is inclusive of and accessible for, everyone. If you think you may need additional support or reasonable adjustments made to any part of the recruitment process, please get in touch with recruitment@est.org.uk or call reception on +44 (0)20 7222 0101. We will do our very best to support you. Diversity and inclusion Energy Saving Trust is committed to creating a diverse, inclusive and equitable workplace where everyone can be themselves, with support to be their best. We strongly encourage applicants from a wide range of backgrounds and with different identities and experiences to apply for roles with Energy Saving Trust. We are a Disability Confident Committed employer and we ringfence a minimum number of interview slots for candidates who apply via the Disability Confident scheme and meet the criteria for a role. Find out more here. You can find out more about our commitment to diversity and inclusion here. To avoid disappointment, you are advised to submit your application as soon as possible as we reserve the right to close the vacancy early if a high volume of applications are received. This is to ensure that we can manage application levels whilst maintaining a positive candidate experience. Unfortunately, once a vacancy has closed, we are unable to consider further applications Please note, that we are unable to provide visa sponsorship for this post. To apply for this post, you must be able to demonstrate your eligibility to work in the UK