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SUMO
Agency Director (Influencer)SUMO • London Area, United Kingdom, United Kingdom
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Agency Director (Influencer)

Agency Director (Influencer)

SUMO • London Area, United Kingdom, United Kingdom
30+ days ago
Job type
  • Full-time
Job description

Agency Director (Influencer)

London (Hybrid)


The role and company

We are partnering with an exciting, fast-growing agency that is looking to appoint an Agency Director to lead and scale its Influencer Marketing division.


This is a rare opportunity to shape the future of an established business by defining the agency's influencer offering, driving commercial growth and leading a high-performing team. Working closely with the founders and senior leadership, you'll play a pivotal role in setting the strategic direction of the division while building long-lasting client partnerships and delivering award-worthy influencer campaigns.


Key responsibilities

  • Lead and grow the agency's Influencer Marketing division, defining its vision, proposition and long-term strategy
  • Own the commercial performance of the division, driving revenue growth, profitability and new business opportunities
  • Build trusted relationships with senior clients, acting as a strategic advisor and executive-level partner
  • Lead integrated influencer campaigns from strategy through to execution, ensuring exceptional delivery across every stage
  • Develop and refine agency processes, frameworks and best practice to support scalable growth
  • Identify opportunities to expand existing client partnerships through upselling, cross-selling and strategic planning
  • Lead new business pitches, proposals and presentations, helping secure major client wins
  • Work closely with creative, strategy, production and social teams to deliver integrated campaigns
  • Oversee forecasting, resource planning, financial performance and overall operational excellence
  • Recruit, mentor and develop a high-performing influencer team, creating a culture of collaboration, accountability and continuous improvement
  • Represent the agency externally, building relationships across the creator economy and raising the agency's profile within the industry


Requirements

  • Significant experience in a senior leadership role within an influencer marketing, social media or integrated creative agency
  • Proven experience leading and growing influencer marketing teams and client portfolios
  • Strong commercial mindset with experience managing revenue, forecasting, budgets and profitability
  • Demonstrated success winning new business and growing existing client accounts
  • Extensive experience delivering large-scale influencer campaigns for leading consumer brands
  • Exceptional client relationship and stakeholder management skills
  • Strong understanding of the creator economy, social platforms and emerging industry trends
  • An inspiring people leader with experience coaching, developing and growing high-performing teams


The opportunity

  • Lead and shape a growing Influencer Marketing division with significant autonomy
  • Work alongside an ambitious leadership team within an established creative agency
  • Drive the commercial growth and strategic direction of the influencer offering
  • Build and develop your own team as the division continues to expand
  • Work with exciting brands on creative, culturally relevant influencer campaigns
  • Join a collaborative, entrepreneurial environment where your impact will be highly visible
  • Excellent long-term progression as the agency continues to grow


If you're an experienced influencer marketing leader looking for an opportunity to build something genuinely exciting, we'd love to hear from you.

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Agency Director (Influencer) • London Area, United Kingdom, United Kingdom

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