Lightspeed is looking for a senior product marketing leader to own the go-to-market success of our Hospitality product line in EMEA. You will lead a high-performing full-lifecycle product marketing team with an established mandate spanning the entire customer journey from market insight and positioning through roadmap shaping launch adoption expansion and retention with clear accountability for revenue impact.
Reporting to the Head of Marketing EMEA you will act as the connective tissue between Product Sales Account Management Marketing and the broader GTM organization and as the voice of the restaurateur inside Lightspeed.
What youll be doing
Go-to-market strategy: Architect and orchestrate the EMEA go-to-market strategy for the Hospitality product portfolio aligning Product Sales and Marketing around it and owning its commercial outcomes.
Messaging & positioning: Own the messaging and positioning framework for Lightspeeds Hospitality solutions establishing clear competitive differentiation and translating product value for internal and external audiences.
Team leadership: Lead mentor and grow a team of four experienced product marketers; set team goals and own the results of all PMM-led initiatives.
Full-lifecycle marketing & revenue impact: Direct lifecycle marketing strategies across the full customer journey launch onboarding adoption upsell cross-sell and retention with measurable contribution to revenue and expansion targets.
Budget ownership: Own and deploy the Hospitality PMM budget prioritising investments that drive the largest business outcomes and reporting on return.
Customer & market insights: Champion the voice of the customer across the organization; define the market research roadmap and surface insights that inform product strategy positioning and GTM planning.
Pricing alignment: Drive pricing and packaging alignment across GTM Product RevOps and Finance ensuring commercial decisions are grounded in market and customer insight.
Product partnership: Deepen the established partnership with Product and Technology teams shaping the product roadmap with market and customer evidence and running a proven launch process for new products and features.
Sales & partner enablement: Equip sales and partner teams with the messaging tools and training required to sell and deliver Hospitality offerings effectively.
Operational excellence: Maintain and refine the processes and workflows this team has established across the GTM organization spanning launch management insight sharing and cross-functional planning.
Cross-functional influence: Build influential relationships across Product Sales Customer Success Partnerships and regional Marketing teams including close collaboration with Product Marketing leaders in other regions.
What you need to bring
10 years in product marketing lifecycle/growth marketing or a similar go-to-market role
Proven experience leading mentoring and developing a high-performing team
Deep expertise in B2B SaaS marketing ideally serving SMB audiences
Demonstrated success partnering with Product and Technology teams to influence roadmaps and deliver successful launches
Experience owning post-launch growth motions (adoption upsell cross-sell retention) with clear revenue accountability
Experience managing marketing budgets and prioritising spend against business outcomes
Strong quantitative and commercial acumen
Excellent written and verbal communication skills with the ability to lead through influence across senior cross-functional stakeholders
An AI-first working mindset from research and content to launch execution and have a track record of raising a teams AI fluency
Genuine curiosity about helping SMBs and restaurateurs succeed
Even better if you have:
Experience in the hospitality or restaurant technology industry
Experience working across multiple European markets and languages
MBA or Product Marketing Alliance certification
French Dutch or German as additional language fluency
Even better if you have but not necessary:
Whats in it for you
Come live the Lightspeed experience...
Ability to do your job in a truly flexible environment;
Genuine career opportunities in a company thats creating new jobs every day;
Work in a team big enough for growth but lean enough to make a real impact.
and enjoy a range of benefits thatll keep you happy healthy and (not) hungry:
Lightspeed RSU program (we are all owners)
Unlimited paid time off policy
Flexible working policy
Immediate access to health insurance
Health and wellness benefits
Paid leave assistance for new parents
1 paid volunteer day annually
Two months allowance to work from anywhere
To all recruitment agencies: Lightspeed does not accept unsolicited agency resumes. If we have not directly engaged your company in writing to supply candidates for a specific vacancy Lightspeed will not be responsible for any fees related to unsolicited resumes.
Lightspeed is a proud equal opportunity employer and we are committed to creating an inclusive and barrier-free workplace. Lightspeed welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
Where to from here
Obviously this has to be mutually beneficial: we want you to step into a role you love and we want to offer you a place youre proud to come to every day. For a glimpse into our world check out our career page here.
Lightspeed is building communities through commerce and we need people from all backgrounds and lived experiences to do that. We were founded in 2005 in Montreals gay village and our original members were all part of the LGBTQ community. The ethos of our business has been about inclusion from the very beginning and we strive to provide a workplace where everyone belongs.
Who we are:
Powering the businesses that are the backbone of the global economy Lightspeeds one-stop commerce platform helps merchants innovate to simplify scale and provide exceptional customer experiences. Our cloud commerce solution transforms and unifies online and physical operations multichannel sales expansion to new locations global payments financial solutions and connection to supplier networks.
Founded in Montréal Canada in 2005 Lightspeed is dual-listed on the New York Stock Exchange (NYSE: LSPD) and Toronto Stock Exchange (TSX: LSPD). With teams across North America Europe and Asia Pacific the company serves retail hospitality and golf businesses in over 100 countries.
Lightspeed handles your information in accordance with our Applicant Privacy Statement.
Required Experience:
Senior Manager
Employment Type : Full-Time
Department / Functional Area: Marketing
Experience: years
Vacancy: 1