Head of Sales

The Role: Head of Sales

The Location: Support office - London based

The Salary: Competitive

Why work for us:

• Industry leading pay: We value your expertise
  and dedication.


• Dine with style: Enjoy a lavish 50%
  discount at all our restaurants, all day, every day.


• Financial freedom: Take control of your
  finances with Stream – track your earnings in real
  time, access up to 40% of your pay instantly and save directly from your
  salary.


• Wellness support: Your wellbeing matters to
  us! Benefit from a confidential Employee Assistance Program with
  a 24/7 helpline and complimentary sessions with a trained counsellor.


• Nourish your body: We offer healthy and
  nutritious meals whilst on shift.


• Recognition and Reward for a job well done: Shine bright with our Employee of the Month scheme, Long Service
  Awards and numerous group incentives. You may even earn a place at our
  yearly employee awards night!


• Grow with us: You will have access to some of the best
  training our industry has to offer. You will have access to our training
  platform, Evolv Edge which is packed with resources
  to nurture your skills and knowledge.


• Make a difference: Give back to the
  community with an optional paid day each year for volunteering efforts.


• Spread the love: Benefit from our
  recommend a friend scheme and share the joy of joining our team.

Who we are:

The Evolv Collection is a pioneering, premium hospitality group, founded by Sir Terence Conran in 1991. Our portfolio includes some of the most iconic restaurants in modern history, located in London, Birmingham, Manchester, and New York. Each brand in our collection reflects a distinctive heritage, character, and ambience. By investing in our people and striving for excellence, we are passionate about delivering outstanding guest experiences.

A bit about what you will be doing:

The Head of Sales is responsible for driving group and event revenue across dining, private dining, events, and tours/groups. This role leads the central sales function and works in collaboration with the restaurant teams to cultivate new business opportunities across key corporate clients, conference and incentive agents, event organisers, and the travel trade, while growing and developing existing key relationships.

You will also play a key role in implementing efficient sales processes, driving conversion, and managing the performance of the central sales team. This position requires a commercial mindset, strategic planning, team leadership, and hands-on engagement across all revenue channels.

Key Responsibilities:

• Collaborate with the Sales Director to develop and implement effective
  sales strategies that will drive revenue and achieve sales targets across
  all venues.
• Drive both proactive and reactive sales approaches to capitalise on
  new business opportunities and optimise existing client relationships.
• Identify areas of opportunity within the group, especially in
  underperforming venues, and implement targeted sales initiatives to boost
  performance.
• Proactively identify and pursue new business opportunities, with a
  focus on corporate clients, large-scale events, and high-value private
  dining experiences.
• Lead and manage the private dining and events sales strategy across
  all sites, focusing on driving high-value bookings and maximising revenue.
• Collaborate closely with restaurant management teams to ensure
  seamless execution of large events, offering a world-class dining
  experience tailored to client needs.
• Work hand-in-hand with the marketing team to create and execute
  targeted campaigns aimed at specific customer segments and markets.
• Align sales strategies with ongoing marketing initiatives, ensuring a
  consistent message across all customer touchpoints, from promotions to
  customer retention programs.
• Provide insights and recommendations to the marketing team on where to
  focus efforts based on sales data and trends.
• Provide detailed reporting on sales performance, including KPIs,
  revenue targets, and event bookings, to the Sales Director and senior
  leadership.
• Use data-driven insights to adjust sales tactics and improve overall
  performance.
• Mentor and lead junior sales staff, providing guidance on proactive
  sales techniques, client management, and event booking.
• Foster a culture of high performance and accountability within the
  sales team, ensuring everyone is aligned with the broader company goals.
• Set clear objectives and performance targets for the team, driving
  results in a competitive environment.

Requirements:

• Proven experience in a senior sales role, ideally within the luxury
  hospitality or restaurant industry.
• Strong business acumen and a deep understanding of sales dynamics,
  especially in relation to high-end dining and private events.
• A track record of successfully driving revenue growth and improving
  the performance of underperforming venues.
• Experience working in a competitive market with the ability to
  implement aggressive sales strategies.
• Exceptional communication, negotiation, and client relationship
  management skills.
• Collaborative mindset, with experience working alongside marketing
  teams to drive sales growth.
• Analytical and results-focused, with proficiency in using sales data
  to inform decisions.
• Strong leadership skills, with the ability to inspire and motivate a
  sales team.

If you are interested in discussing the Head of Sales role further, please send us your CV without delay!

At The Evolv Collection, we celebrate diversity in all its forms. We embrace and support individuals from every background, culture, and identity. Join our team where everyone is welcomed, valued, and empowered to thrive.