At Warner Music Group were a global collective of music makers and music lovers tech innovators and inspired entrepreneurs game-changing creatives and passionate team members. Here we turn dreams into stardom and audiences into fans. We are guided by three core values that underpin everything we do across all our diverse businesses:
Curiosity: We do our best work when were immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation and innovation is the key to our future.
Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea like a great song travels globally. We ignite passions and build connections across our diverse community of artists songwriters partners and fans.
Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown and were committed to keeping the faith acting with integrity and delivering on our promises.
WMG is home to a wide range of artists musicians and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values appreciates and respects everyone. We encourage applications from people with a wide variety of backgrounds and experiences.
Consider a career at WMG and get the best of both worlds an innovative global music company that retains the creative spirit of a nimble independent.
Company: WMX/Warner Music/Atlantic Records
Job title: Senior Artist and Brand Manager - Merchandise
Reports to: Brand and Artist Director
Role Overview
As the Senior Brand Manager - Merchandise you will be a dedicated merchandise lead for WMX. Reporting directly to the Artist and Brand Director you will manage the day-to-day execution of merchandise strategies for a diverse roster ranging from developing artists to established global acts.
You will act as a crucial link between label teams artist management and WMXs internal departments to ensure merchandise campaigns are delivered on time on budget and to the highest creative standard.
Ecommerce plays a large part for this role and creating great products campaigns and driving sales for our artists. The role also gets to work with all channels of our business across touring retail licensing VIP and experiential and work closely with label marketing teams.
Key Responsibilities
Label & Artist Coordination
Day-to-Day Liaison: Serve as the primary daily contact for artist managers and label contacts regarding all merchandise needs and reporting executive level summaries for label leads.
Artist Development: Work closely with the Director to tailor merchandise strategies to the artists career stage guiding developing artists through their first merch drops while scaling up operations for established acts.
Cross-Functional Execution: Coordinate seamlessly with internal departments (Creative E-commerce Production VIP and Pop-ups) to ensure all elements of a campaign are executed flawlessly.
Product & Campaign Execution
Calendar Management: Build maintain and enforce merchandise calendars ensuring product ranges are planned and delivered in time for key moments and achieving commercial objectives (touring album releases D2C drops).
Marketing Collaboration: Work closely with the central and label marketing teams to ensure full support for product launches.
Creative Collaboration: Brief the creative teams effectively bringing an understanding of current fashion trends and the specific aesthetic of your artists to the table.
Quality Control: Review samples and production proofs to ensure the final product authentically represents the artist and meets WMXs quality standards.
Project & Budget Management
Campaign Tracking: Project manage multiple merchandise drops simultaneously keeping all stakeholders updated on timelines production statuses comercial results and delivery dates.
Budget Administration: Track day-to-day campaign spending ensuring production and marketing costs align with the allocated budgets and profitability goals set by the Director.
Requirements & Skills
Industry Experience: Proven extensive experience in brand management merchandise licensing or marketing preferably within the music entertainment or fashion industries.
As the home to 10K Projects Asylum Atlantic Music Group East West FFRR Fueled by Ramen Nonesuch Parlophone Rhino Roadrunner Sire Warner Records Warner Classics and several other of the worlds premier recording labels Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company Warner Chappell Music represents genre-spanning songwriters and producers through a catalog of more than one million copyrights worldwide. Warner Music Group is also home to ADA which supports the independent community as well as artist services division addition WMG counts film and television storytelling powerhouse Warner Music Entertainment among its many brands.
Together we are Warner Music Group: Independent Minds. Major Sound.
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Click the Apply link at the top of the page or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile but will still allow you to upload a resume and cover letter.
Dont be discouraged if you dont hear from us right away. Were taking our time to review all resumes and to find the best people for WMG.
Thanks for your interest in working for love it here and think you will too.
This position requires a minimum of 3 days per week in the office. We value in-office collaboration which is essential for talent development and strong working relationships. #LI-Onsite
WMG is committed to inclusion and diversity in all aspects of our business. We are proud to be an equal opportunity workplace and will evaluate qualified applicants without regard to race religion or belief age sex sexual orientation gender gender identity or gender reassignment marital or civil partnership status disability pregnancy childbirth or any other characteristic protected by law.
Required Experience:
Manager
Employment Type : Full-Time
Experience: years
Vacancy: 1