About Us
Automation Anywhere is the leader in Agentic Process Automation (APA) transforming how work gets done with AI-powered automation. Its APA system built on the industrys first Process Reasoning Engine (PRE) and specialized AI agents combines process discovery RPA end-to-end orchestration document processing and analyticsall delivered with enterprise-grade security and governance. Guided by its vision to fuel the future of work Automation Anywhere helps organizations worldwide boost productivity accelerate growth and unleash human potential.
About The Role
Automation Anywhere is currently searching for an experienced Field Marketing Manager/Senior Field Marketing Managertobe responsible forfield marketing for our Europe business with particular focus on the UK/I territory. This role will be critical in partnering closely with the local sales leadership and supporting teams to develop deliver and measure the go-to-marketing strategy.
Reporting to ourHeadof EMEA Marketing you will bring your passion strong businessacumenand hands-on mentality to define programs to help us drive pipeline for our growing business. As a senior marketer you bring a great track-record of working closely with sales to deliver against sales and marketing targets.
Location:London( Hybrid)
In This Role You Will
Adopt the corporate strategy to support the local pipeline generation needs of the UK sales team within large enterprise named accounts.
Fully understand the local sales go-to-market motion interpret local market dynamics and develop a robust plan aligned to the sales and marketing pipeline targets.
Identify develop manage and support the regional marketing calendar including but not limited to events account -basedmarketing campaigns upsell and cross-sell support and partner marketing
Forgerelationships to drive targeted field engagement and pipeline generation.
Manage the regionaland campaign-specificmarketing targets in line with your activities to track pipeline development efficiency and effectiveness.
Provide leadership and input on field requirements for integration into corporate-run marketing programs and campaigns.
Ensure feedback from sales leadership to corporate marketing organisations to drive alignment of regional marketing investment to sales requirements.
Drive active awareness of the brand messaging positioning and marketing programs across the regional sales teams.
Support the sales team with identifying marketing materials / collateral for presentations with named accounts.
You Will Thrive In This Role If You
Bachelors degree in Marketing Business or a technical field or similar relevant experience.
8 years experience in marketing business-to-business software solutions.
3 years of experience in field marketing or demand generation roles with proven results.
Excellent customer-facing skills.
Proven ability to work in a fast-paced environment and to juggle and prioritise across many simultaneous projects.
Great communicationskills.
Organised and programmatic thinker; ability to develop campaign recommendations and plans.
An ability to analyse data and present results to a group in a clear digestible manner.
Ability to manage a budget and the associated processes.
A great mix of creative and analytical thinking.
The ability to flourish with minimal guidance be proactive and to handle uncertainty ambiguity and the challenge of quickly evolving goals.
Previousexperience of working within a cloud and or communications industry is desirable but not essential.
All unsolicited resumes submitted to any @ email address whether submitted by an individual or by an agency will not be eligible for an agency fee.
Required Experience:
Manager
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