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Brand Campaign ManagerJobtailor • London, England
Brand Campaign Manager

Brand Campaign Manager

Jobtailor • London, England
30+ days ago
Job type
  • Full-time
Job description
Responsibilities * Support on the delivery of integrated multi-channel marketing campaigns from briefing through to post-campaign analysis including managing campaign timelines, content creation, budgets, approvals and reporting processes. * Lead and support the execution of key brand initiatives including the Gardeners’ World 2-for-1 campaign and wider audience engagement activity. * Act as a brand guardian, ensuring consistency of messaging, tone of voice and brand representation across all touchpoints. * Work collaboratively with editorial, acquisition, commercial, design, social, CRM, events and digital teams to deliver joined-up campaigns. * Support campaign optimisation through performance reporting, insight analysis and data-led recommendations. * Monitor audience trends, competitor activity and market insights to identify opportunities for audience growth and engagement. * Contribute ideas to support brand growth outside of seasonal peaks through partnerships, campaigns and new audience opportunities. * Work closely with Gardeners’ World Live events teams to ensure consistent brand representation across on-site activations and promotional materials. Qualifications * Experience in brand marketing and campaign management. * Demonstrable experience delivering multi-channel marketing campaigns. * Strong organisational and project management skills with excellent attention to detail. * Experience supporting and delivering brand partnerships. * Experience working collaboratively across multiple stakeholders and teams. * Strong written and verbal communication skills. * Analytical mindset with the ability to interpret campaign performance and audience insights. * Commercial awareness and understanding of audience engagement. * Understanding of digital marketing channels including CRM, social media, email marketing and content marketing. * Ability to nurture and maintain strong working relationships. * Proactive and solutions oriented. * Highly organised and adaptable. * Commercially aware and audience focused. * Collaborative and confident managing stakeholders. * Comfortable working in a fast-paced environment with multiple priorities. * Enthusiastic, curious and keen to contribute ideas and recommendations. J-18808-Ljbffr
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Brand Campaign Manager • London, England

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