Commercial Sales Executive

We are seeking a dynamic Commercial Sales Executive who will be responsible for the day-to-day execution of the commercial plan across UK & Ireland working closely with distributor partners to deliver sales optimize trade spend and ensure strong in-market execution.

This is a high visibility role within the UK&I organisation with regular interaction with senior Dr. Reddys stakeholders and distributor leadership teams requiring strong ownership credibility and the ability to operate confidently across functions.

This role is highly hands-on requiring strong attention to detail ownership of key processes and proactive follow-up to ensure plans translate into results. It also offers a strong opportunity for growth and development with increasing exposure to broader commercial leadership revenue management and strategic decision-making over time.

Key Responsibilities

1. Commercial Execution & Performance Tracking

• Support delivery of sales targets across UK & Ireland through close tracking of performance by customer SKU and channel
• Monitor weekly/monthly sales performance and highlight risks gaps and opportunities
• Track and support delivery of agreed customer plans ensuring actions are executed on time and commitments are met
• Work with distributors to ensure timely and accurate reporting of sales data and work with finance team to ensure accurate reporting alignment
• Support development and execution of customer-specific plans and promotions

2. Distributor Management & Coordination

• Act as the key day-to-day contact for distributor commercial teams
• Ensure clear alignment on priorities timelines and deliverables
• Key support for monthly governance cadence with each distributor tracking actions and holding partners to account for follow-through and delivery against agreed plans with excellence in execution.

3. Trade Spend Management

• Contribute to gross-to-net management ensuring clear visibility of investments returns and margin impact
• Track trade spend across customers ensuring accuracy transparency and alignment with agreed plans and and flag risks or discrepancies early
• Support the approval process for trade investments and ensure correct documentation
• Manage trade spend with accuracy and discipline pulling in finance support for reconciliations where needed to ensure effective accruals management and clean year-end estimates.
• Supports in post-promotion evaluation and ROI analysis

4. Pricing & Commercial Governance

• Tracks P&L performance margin drivers and pricing decisions working closely with finance
• Support management of price lists and customer-specific pricing
• Maintain price exception trackers and adheres to approval SOPs
• Ensure commercial terms are accurately reflected in execution and ensure this is correctly reflected in business reporting working in collaboration with finance teams
• Contribute to building commercial excellence discipline across reporting decision-making and execution

5. Forecasting & Supply Collaboration

• Own the sales forecast the detail at SKU/account level ensuring accuracy and alignment with plans. Update it regularly in collaboration with the distributor.
• Work closely with supply chain and distributors to support accurate demand forecasting
• Monitor stock levels and highlight risks (e.g. shortages excess slow-moving stock) flagging risks early
• Support actions to mitigate supply or availability risks

6. Reporting & Process Management

• Conduct regular analysis on sales performance margin drivers promotional effectiveness and cost trends by account channel SKU and month drawing out clear actions and personally following up relentlessly with teams on both sides (internal and distributor)
• Prepare regular reports for internal stakeholders (weekly/monthly) and support monthly quarterly and annual submissions (sales trade spend forecasts)
• Maintain clear structured trackers and documentation

Qualifications :

• Essential

• Min 5 years experience in UK based sales commercial or account support roles (must be from FMCG OTC or Consumer Health) working with top accounts such as Boots Tesco Amazon.
• Strong analytical skills with good Excel capability (comfortable with data tracking and reconciliation)
• Strong written and verbal communication skills with the ability to interact effectively with internal teams senior stakeholders and external partners
• Strong executor with the ability to handle multiple tasks efficiently under pressure in a fast-paced environment
• Highly organized with strong attention to detail
• Proactive and able to follow through to ensure actions are completed
• Strong stakeholder management skills particularly in working with external partners
• Experience with data analysis tools and business intelligence platforms

• Desirable

• Experience in commercial excellence revenue growth management (RGM) or sales support/commercial operations roles (not limited to classic front-line sales)
• Experience working with distributors or indirect business models
• Exposure to trade spend management and promotional planning

Additional Information :

Ways of Working

• Hands-on detail-oriented and accountable
• Structured and disciplined in managing processes and follow-ups
• Collaborative but confident in challenging when needed
• Focused on delivery and execution not just planning

Remote Work :

No

Employment Type :

Full-time

Experience: years
Vacancy: 1