Export Marketing Manager, Atlantic Records (consultancy)

At Warner Music Group were a global collective of music makers and music lovers tech innovators and inspired entrepreneurs game-changing creatives and passionate team members. Here we turn dreams into stardom and audiences into fans. We are guided by three core values that underpin everything we do across all our diverse businesses:

• Curiosity: We do our best work when were immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation and innovation is the key to our future.

• Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea like a great song travels globally. We ignite passions and build connections across our diverse community of artists songwriters partners and fans.

• Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown and were committed to keeping the faith acting with integrity and delivering on our promises.

WMG is home to a wide range of artists musicians and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values appreciates and respects everyone. We encourage applications from people with a wide variety of backgrounds and experiences.

Consider a career at WMG and get the best of both worlds an innovative global music company that retains the creative spirit of a nimble independent.

A little bit about our team:
Atlantic Records UK is home to some of the most iconic UK artists and household names including Charli XCX Fred again.. Barry Cant Swim Nemzzz BL3SS Nathan Dawe and Maisie Peters.

This consultancy role will sit within our recently established Import/Export Department which oversees both sides of Global Marketing. Our new direction is built around a high-quality roster of culture-leading artists backed by best-in-class A&R marketing and digital expertise. We are extremely ambitious in this area and are looking for a top-tier consultant to help scale our global footprint.

Your role:
Atlantic Records UK is seeking an experienced high-impact Pop/Dance Export Specialist to join the team on a consultancy this role you will be embedded within the domestic label acting as a crucial bridge between artist management and affiliate labels globally. Your primary mission is to architect and execute cohesive groundbreaking campaigns that include cross-border marketing activations promotion and global strategy.

We need a dynamic digitally-savvy self-starter who thrives in a fast-paced environment and possesses a deep authentic passion for music and culture. You will be responsible for strategically planning and executing marketing campaigns for international artists in the UK successfully positioning global talent for maximum impact driving audience engagement and contributing to overall revenue growth.

Here youll get to:

As a Consultant you will lead and execute the following workstreams:

Portfolio Management: Oversee a dedicated roster of artists within the Pop/Dance space driving growth in partnership with Atlantic UK.

Campaign Setup: Proactively and creatively support domestic and local marketing teams to achieve the best possible set-up scenarios for priority releases ensuring delivery of high-value content to global partners. Maximising and managing global marketing plans promotional results streaming strategies and sales.

Budget Oversight: Manage marketing spend against budgets and targets previously approved by the Head of Department.

Cross-Border Collaboration: Work closely with US counterparts international labels artists and internal teams to build integrated campaigns that amplify international releases.

Timeline Coordination: Manage and coordinate complex physical and digital releases (including physical stock release timings and DSP delivery).

Audience Building: Work alongside digital managers and artist management to build communities grow databases and drive viral marketing campaigns.

Data-Driven Insights: Partner with Atlantic UK data analysts to track analyze and report on promotional and local marketing activity to senior leadership and artist management.

About you:

• Strong connection with all genres of music and the culture surrounding them musical trends and a passion for music marketing.
• Strong understanding of digital social and streaming trends.
• Dynamic and outcome oriented with a keen eye for detail and ability to deliver on ideas and objectives.
• Strong data proficiency and ability to interpret data to make strategic recommendations.
• Excellent communication skills with the ability to build strong internal and external relationships.
• Strong interpersonal skills and ability to communicate clearly and effectively.
• A hardworking and innovative thinker whose able to multitask across multiple projects and work under pressure within a team environment.
• Strong organisational skills with ability to work on multiple projects.

Wed love it if you also had:

• Prior Export experience at a frontline major label independent label or within an international territory bringing valuable global market knowledge to the team.

As the home to 10K Projects Asylum Atlantic Music Group East West FFRR Fueled by Ramen Nonesuch Parlophone Rhino Roadrunner Sire Warner Records Warner Classics and several other of the worlds premier recording labels Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company Warner Chappell Music represents genre-spanning songwriters and producers through a catalog of more than one million copyrights worldwide. Warner Music Group is also home to ADA which supports the independent community as well as artist services division addition WMG counts film and television storytelling powerhouse Warner Music Entertainment among its many brands.

Together we are Warner Music Group: Independent Minds. Major Sound.

Love this job and want to apply

Click the Apply link at the top of the page or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile but will still allow you to upload a resume and cover letter.

Dont be discouraged if you dont hear from us right away. Were taking our time to review all resumes and to find the best people for WMG.

Thanks for your interest in working for love it here and think you will too.

#LI-Hybrid

WMG is committed to inclusion and diversity in all aspects of our business. We are proud to be an equal opportunity workplace and will evaluate qualified applicants without regard to race religion or belief age sex sexual orientation gender gender identity or gender reassignment marital or civil partnership status disability pregnancy childbirth or any other characteristic protected by law.

Required Experience:

Manager

Employment Type : Full-Time
Experience: years
Vacancy: 1