BI Senior Associate

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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2260 - BI Senior Associate - UK

About Mindshare: A Leading WPP Media Brand

Mindshare delivers Good Growth for its clients. As Growth Architects we drive growth that benefits all stakeholders better for people planet and business by using media with intention. This approach creates more meaningful connections with consumers increases consumer trust in the brand and delivers better outcomes for all stakeholders.

Role Summary and Impact

You will be joining the BI & Data Management team a community of BI and data engineering specialists within WPP Media responsible for transforming marketing data into actionable insights and performance reporting across some of the UKs largest digital media investments.

Were looking for a Business Intelligence Senior Associate to assist in the development and automation of data solutions for Mindshares clients in the UK specifically leveraging the Measure data platform a single data connection ingestion transformation reporting system. This is a hands-on role where you will be responsible for helping to deliver various client projects that aggregate diverse data sources into a single unified view which are delivered in custom visualisations.

The marketing industry often grapples with incomplete inconsistent and siloed data with access primarily through APIs and FTPs. It is therefore our responsibility to help clients both internal and external who each have their own unique requirements for reporting and analysis. The Measure framework built on a robust technology stack based on Adverity GCP and PowerBI ensures we can adapt quickly to differing client needs and provide comprehensive insights.

We are seeking a creative and motivated individual to help in the development of cutting-edge dashboards and solutions that are fit for purpose and utilise the latest technologies.

Key Responsibilities

• Contribute to the development of bespoke data solutions within the BI team ensuring the highest standards in business intelligence and data visualisation delivery.
• Champion analytics engineering and BI excellence by translating complex data opportunities into clear business value and continuously integrating new trends and technologies to deliver cutting-edge solutions.
• Collaborate effectively with planning teams to translate business specifications into precise technical requirements for implementation.
• Ensure data integrity and consistency by developing and executing queries and validating the accuracy and completeness of data.
• Develop and maintain robust dashboarding solutions using Power BI including troubleshooting and optimizing performance.
• Develop and maintain an expert understanding of digital advertising and ad serving technology (e.g. ad serving vendor ad servers web analytics attribution).

Skills and Experience

At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Essential

• Experience working with dashboarding tools (PowerBi preferred)
• Knowledge of dashboard data modelling best practices
• Cloud platform knowledge: GCP (preferred) other cloud platform knowledge would be considered
• Experience using SQL to analyse and transform data

Desirable:

• Experience working with digital marketing and/or web analytics data.
• Experience with DBT
• Experiencing working with tools such as: Jira Confluence
• Has worked in a technical team that use Agile Scrum methodologies
• Experience of DevOps tools: Github/Gitlab

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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Required Experience:

Senior IC

Employment Type : Full Time
Experience: years
Vacancy: 1