Talent.com
STADA GROUP
Social & Brand Platforms ManagerSTADA GROUP • Reading, United Kingdom
Social & Brand Platforms Manager

Social & Brand Platforms Manager

STADA GROUP • Reading, United Kingdom
30+ days ago
Job type
  • Full-time
  • Permanent
Job description
STADA UK Thornton & Ross
STADA UK Thornton & Ross is on an exciting growth journey with more than 700 employees being fully committed to our purpose of Caring for People’s Health as a Trusted Partner. Together we are shaping the future of Thornton & Ross by living our values of Integrity, Entrepreneurship, Agility and One STADA. If you want to work in an open culture where your uniqueness is valued, join our CHC Marketing Team.

STADA UK Thornton & Ross – Social & Brand Platforms Manager
Reading | U.K. | Full-time | Permanent

Role Purpose
The Social & Brand Platforms Manager plays a key role in shaping how STADA UK’s Consumer Healthcare brands connect with consumers across digital channels. This role is responsible for translating brand strategy and consumer insights into engaging, compliant, and social-first content across the CHC portfolio.

More than a traditional social media role, this position sits within a broader digital and content ecosystem spanning social platforms, websites, CRM, eCommerce, and retailer.com. It is ideal for a commercially minded and digitally fluent marketer who combines strategic thinking with hands-on execution.

Working closely with Brand Marketing, Digital, eCommerce, Regulatory, and agency partners, you will help deliver impactful content strategies that drive awareness, engagement, and growth across some of the UK’s most trusted healthcare brands.

How You Will Make Impact:

1. Social & Content Strategy
  • Translate brand strategy, brand equity, and positioning into clear social media strategies and content principles, adapted for each category.
  • Define the role of social across the full consumer journey (education, engagement, conversion, loyalty), aligned with broader digital, ecommerce and brand objectives.
  • Oversee always-on and campaign-based social plans that balance brand-building, engagement, and performance
  • Ensure consistent brand expression, tone of voice, and messaging across platforms while allowing for platform-native execution.

2. Content Ecosystem & Activation
  • Work with Marketing team on end-to-end planning and activation of social content across key platforms (e.g. Meta, TikTok, YouTube, X, emerging platforms as relevant).
  • Oversee content creation across formats (video, short-form, static, creator/influencer-led, UGC), working with agencies, creators, or internal teams.
  • Ensure social content is integrated with websites, e-commerce, and broader digital campaigns, not operating in isolation.
  • Flexibly contribute to adjacent content needs (e.g. website updates, landing pages, campaign assets) to maintain ecosystem coherence.

3. Governance, Compliance & Risk Management
  • Own and manage social governance frameworks, including approval workflows, moderation guidelines, escalation processes, and documentation.
  • Act as the key liaison with Regulatory, Pharmacovigilance, Legal, and Customer Services for social media activity.
  • Ensure full compliance with UK regulatory frameworks (MHRA, PAGB, GDPR), pharmacovigilance requirements, and internal standards.
  • Oversee community management processes, including adverse event monitoring, complaints handling, and crisis escalation.

4. Social Technology & Infrastructure
  • Own the social tech stack (publishing, listening, moderation, analytics tools), ensuring it is fit-for-purpose, compliant, and scalable.
  • Partner with the Digital Growth Lead to evolve tools, AI-enabled solutions, and processes that improve efficiency, insight, and speed.
  • Use social listening and analytics to generate actionable insights for brand teams, innovation, and portfolio decisions.

5. Performance, Learning & Optimisation
  • Define KPIs and success metrics for social activity, aligned with brand, ecommerc and digital objectives.
  • Use data and insights to continuously optimise content, formats, platform mix, and investment.
  • Embed a test-and-learn mindset, balancing experimentation with compliance and risk management.

6. Stakeholder & Agency Management
  • Work closely with Brand, Digital, E-commerce, Corporate Communications, Regulatory teams.
  • Manage social and content agencies, freelancers, creators, and partners where relevant.
  • Act as a social and content expert internally while educating stakeholders on platform best practice, limitations, and opportunities.

What We Are Looking For
At STADA, we embrace Uniqueness—recognising the value that diverse perspectives bring to our work. Our core values—Entrepreneurship, Integrity, Agility, and One STADA—guide how we collaborate and innovate.

We are looking for a candidate who aligns with these values and brings the following:
  • Bachelor’s degree in Marketing, Business, Communications, or related field preferred.
  • 3-5 years of experience in digital, marketing, or commercial roles overall.
  • Strong experience in social media and content roles, ideally within FMCG, Consumer Healthcare, Homecare, or other regulated categories.
  • Demonstrated ability to translate brand strategy into social and content execution.
  • Experience working with regulatory, legal, or compliance teams.
  • Strong understanding of content formats, platforms, and community dynamics.
  • Comfortable balancing creativity, governance, and commercial impact.
  • Experience in broader digital content, website management, or omnichannel activation will be a plus.
  • Experience with social listening, analytics, and reporting tools is critical.
  • Experience collaborating with e-commerce teams and managing social as a key awareness but also conversion driver.

How We Care For You
At Thornton & Ross our purpose “Caring for people’s health as a trusted partner” motivates us every day. And what would be a better place than starting with our own employees. Which is why we give much in return:
  • 💸 Competitive salary and annual bonus scheme.
  • 🗝 Salary Sacrifice Pension Scheme offering 8% employer contribution rates.
  • ⌚ Hybrid working – we spend three days of your choice in the office, with the remaining days working at home.
  • 🌴 25 days of annual leave plus bank holidays with the potential to buy up to 5 additional days.
  • 💉 Free winter flu jab.
  • 🧠 Wellbeing support through our Employee Assistance Programme and KYAN Wellbeing – offering free coaching and counselling services for you and your family.
  • ⚡ Electric Car Scheme through Octopus Energy, plus free on-site EV charging.
  • 🚲 Cycle to Work Scheme.
  • 👪 Enhanced Family Leave.
  • 🎉 Plus, many more employee benefits & celebration events.

STADA Group values and promotes its diverse culture, regardless of gender, age, social or ethnic origin, disabilities, religion, ideology, or sexual orientation. We use the strength of our uniqueness to develop creative ideas, expand our experience and increase innovative strength. Our focus is on equal opportunities, respectful cooperation, and the promotion of an inclusive working environment. We are looking forward to your application and welcome applications without a pharmaceutical background.

#LI-AO1
Create a job alert for this search

Social & Brand Platforms Manager • Reading, United Kingdom

Similar jobs

Senior Brand Manager – Growth & P&L Leader (Hybrid)

STADA Thornton & RossReading, England, GB
Full-time

A leading health-focused company in Reading seeks a Senior Brand Manager to lead brand strategy development and execution.The ideal candidate will drive portfolio growth and profitability, managing... Show more

 • Promoted

Marketing Manager: Paid & Owned Media (Nonprofit)

Vertical AdvantageReading, England, GB
Full-time

A leading not-for-profit organization is seeking a Marketing Manager in Reading to develop and manage marketing strategies, create high-quality content, and analyze marketing campaign performance.T... Show more

 • Promoted

Platform Engineering Manager

Dexory Ltd.Wallingford, England, GB
Permanent

At Dexory, we are transforming the warehousing and logistics industry through data intelligence.We’re currently recruiting for an engineering manager (Platform) to lead and develop a growing team o... Show more

 • Promoted

Communications & Engagement Lead

APRIL QUEST LIMITEDEmsworth, ENG, GB
Full-time

Shape the way an entire organisation communicates.Great internal communication doesn't just share information.It creates culture, builds engagement and helps people understand why their work ma... Show more

 • Promoted

Brand Manager - Cardiometabolic Health Legacy Brands

PE GlobalBasingstoke, England, GB
Temporary

Brand Manager - Cardiometabolic Health Legacy Brands PE Global is currently recruiting for a Brand Manager (Cardiometabolic Health Legacy Brands) for a leading multinational pharma company based in... Show more

 • Promoted

Hybrid Business Development Manager

Clarify Consultancy LtdReading, ENG, GB
Full-time

Our client, a high-growth IT solutions provider, is seeking an ambitious Business Development Manager to drive new business while nurturing and expanding existing accounts.This is a hybrid role com... Show more

 • Promoted

Director of Growth, Brand & Marketing Strategy

OpSec SecurityBasingstoke, England, GB
Full-time

OpSec Security in Basingstoke is seeking an experienced marketing leader to develop and execute integrated marketing strategies aligned with organizational goals.You will lead brand positioning and... Show more

 • Promoted

Brand Manager

Pro4orm People LtdReading, England, GB
Full-time

Are you ready to step into a role where you’ll be part of a close‑knit team, supported to grow, and valued for the difference you make?.Our client is a well‑established SME pharmaceutical company w... Show more

 • Promoted

Growth-Driven Digital Marketing Manager - Hospitality

AdMore RecruitmentReading, England, GB
Full-time

A leading hospitality brand is seeking a Digital Marketing Manager to oversee digital strategies that drive growth through innovative marketing efforts.This role combines creativity with measurable... Show more

 • Promoted

Influencer Manager

3SearchReading, England, GB
Full-time

This range is provided by 3Search.Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Direct message the job poster from 3Search.We’re working with ... Show more

 • Promoted

Senior Brand Manager — Hybrid, Multi-Channel Campaigns

Travelodge Hotels LimitedThame, England, GB
Full-time

A leading hotel brand in the UK seeks a Senior Brand Manager to drive brand strategy and oversee multi-channel communications.The role combines customer insights with creative campaigns to engage d... Show more

 • Promoted

Strategic B2B Brand Marketing Leader for Tech/Infra

Spotlight RecruitmentReading, England, GB
Full-time

Spotlight Recruitment is seeking an experienced B2B brand marketer in Reading, UK.The role involves leading the brand strategy, developing standout campaigns for growth, and collaborating with inte... Show more

 • Promoted

Brand Marketing Manager (B2B)

Spotlight RecruitmentReading, England, GB
Full-time

B2B | Technology / Infrastructure / Complex Services).Our client is a long‑established player in the UK’s digital and technology landscape, supporting the systems and services that keep businesses,... Show more

 • Promoted

Brand Manager - Cardiometabolic Health (Legacy Brands)

PE GlobalBasingstoke, England, GB
Full-time

A leading multinational pharma company is seeking a Brand Manager for Cardiometabolic Health Legacy Brands in Basingstoke.This mid-senior level role involves developing strategic brand plans and co... Show more

 • Promoted

Digital Sales Leader Partner Platforms - Up To £100,000 A Year

Reqwest LimitedLower Earley, United Kingdom Of Great Britain And Northern Ireland, UK
Full-time

Director-level role to drive adoption and growth of a digital sales platform across an international partner ecosystem, expanding digital revenue and partner self-service. Show more

 • Promoted

Senior Recruitment Consultant

Smart Search Technical LtdPortsmouth, ENG, GB
Full-time +1

Smart Search Technical Ltd (SST).Starting Basic Salary £28,000+ DOE, plus Commission and a yearly bonus.Big Yellow Storage Offices, Milton, Portsmouth (Hybrid working can be approved subject ... Show more

 • Promoted

Platform Manager Integrations

Primark Stores LimitedReading, England, GB
Full-time

Because we strive to put people first.What’s a career at Primark all about? The positive impact you’re making, the experiences you’re having and the people you’re with.Embrace what sets you apart, ... Show more

 • Promoted

Senior Manager, Global Corporate Storytelling

SITAReading, England, GB
Full-time

A global technology company in Reading is seeking a Senior Manager Corporate Communications.This role involves leading corporate communications, developing a strategic storytelling framework and ma... Show more

 • Promoted

Platform Manager Integrations

PrimarkReading, England, GB
Full-time

People are at the heart of what we do here, so it’s essential we provide you with the right environment to perform at your very best.This role is a hybrid opportunity, offering 1-2 days Working fro... Show more

 • Promoted

PRODUCT SERVICE DESIGN MANAGER

Victorious Job Search LtdReading, England, GB
Full-time

PRODUCT SERVICE DESIGN MANAGER required in Berkshire, Reading Station.Salary: Up to £56,500 depending on skills and experience + car/cash allowance (£3588) + annual bonus.ESSENTIAL: to have telecom... Show more