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ASOS
Head of Pricing and AnalyticsASOS • London, England, UK
Head of Pricing and Analytics

Head of Pricing and Analytics

ASOS • London, England, UK
30+ days ago
Job type
  • Full-time
Job description

We are looking for a Head of Pricing & Analytics to lead the transformation of pricing and commercial analytics for a global online fashion business.

This role will build pricing into a strategic growth and profit lever across markets categories and customer segments. You will own the end-to-end pricing framework across full price promotions markdown clearance off-price and event-led trading ensuring decisions are insight-led commercially robust well governed and scalable.

The role sits close to Trading and partners deeply with Finance Planning Product Tech and Data. You will lead the move from manual reactive and spreadsheet-led ways of working towards a more automated AI-enabled and decision-led commercial capability.

This is a senior leadership role not a hands-on pricing execution role. You will set the direction build the operating model develop the team and create a high-performance culture focused on pace ownership commercial judgement and measurable impact.

The Details

  • Define and own the global pricing strategy across full price promotions markdown clearance off-price and event-led trading.
  • Set pricing principles and decision frameworks by market category brand customer segment and product lifecycle stage.
  • Build governance guardrails and decision rights across pricing promotions markdowns exceptions and automated recommendations.
  • Lead the transformation from manual reporting and execution to automated insight recommendation and action.
  • Own the AI and automation roadmap for pricing including alerts decision support and semi-automated pricing capability.
  • Partner with Product Tech Data Science and Finance to prioritise scalable pricing tools and AI-enabled workflows.
  • Improve promotional and markdown effectiveness reducing dependency on broad discounting and increasing focus on incrementality margin and stock outcomes.
  • Build competitor market and customer pricing intelligence to inform where to compete where to hold price and where to invest.
  • Shift analytics from passive reporting to forward-looking commercial insight with clear actions owners and quantified impact.
  • Lead develop and upgrade the Pricing & Analytics team building capability in pricing strategy analytics automation stakeholder influence and commercial storytelling.
  • Create a high-performance culture built on curiosity accountability pace high standards and continuous improvement.
  • Influence senior stakeholders across a matrixed organisation bringing clear commercial logic to complex trade-offs.

We believe being together in person helps us move faster connect more deeply and achieve more as a team. Thats why our approach to working together includes spending at least 3 days a week in the office. Its a rhythm that speeds up decision-making helps ASOSers learn from each other more quickly and builds the kind of culture where people can grow create and succeed.


Qualifications :

About You

  • Significant experience in ecommerce pricing commercial analytics revenue management trading analytics or marketplace pricing.
  • Experience leading transformation across pricing analytics trading commercial operations or digital decision-making.
  • Experience in fashion retail ecommerce consumer marketplace or another fast-moving digital environment.
  • Strong understanding of full price promotions markdowns clearance event-led trading and stock flow.
  • Proven ability to build pricing strategy frameworks guardrails and governance.
  • Strong understanding of margin elasticity demand signals competitor pricing customer behaviour and inventory risk.
  • Experience improving promotional effectiveness and markdown efficiency.
  • Experience using automation AI-enabled workflows or advanced analytics to improve commercial decision-making.
  • Proven ability to lead teams through capability change and build a high-performance culture.
  • Strong senior stakeholder management communication and influencing skills.
  • Ability to simplify complex commercial problems into clear decisions.
  • Strong judgement pace and comfort operating in ambiguity.
  • Significant senior-level experience in pricing trading commercial analytics revenue management transformation or commercial strategy.
  • Proven experience leading analytical or commercially focused teams.
  • Experience working with Data Product Technology or AI/automation teams to deliver scalable commercial capability.

Youll be a strong fit if you

  • See pricing as a strategic growth and profit lever.
  • Are excited by transformation and raising the standard of commercial decision-making.
  • Can balance revenue margin conversion stock customer perception and brand value.
  • Know how to create governance without slowing the business down.
  • Can move a team from reporting to recommendation and action.
  • Understand that AI and automation only work when the commercial logic data and operating model are right.
  • Are comfortable moving between C-suite conversations and detailed operating model design.
  • Have the commercial courage to challenge poor-quality promotional activity where it damages long-term value.


Additional Information :

BeneFITS

  • Employee discount (hello ASOS discount!)
  • Employee sample sales
  • 25 days paid annual leave an extra celebration day for a special moment
  • Discretionary bonus scheme
  • Private medical care scheme
  • Flexible benefits allowance - which you can choose to take as extra cash or use towards other benefits
  • Opportunity for personalised learning and in-the-moment experiences that enable you to thrive and excel in your role.


Remote Work :

No


Employment Type :

Full-time


Experience: years
Vacancy: 1
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Head of Pricing and Analytics • London, England, UK

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