SEO Strategist

Clarity is the Global Growth Consultancy for B2B technology brands. As a senior-led consultancy, we align leadership, markets, and execution to turn complex growth ambitions into commercial momentum. Operating from hubs in London, New York, Amsterdam, and Sydney, our 100+ global team helps leaders navigate high-stakes growth tensions across Enterprise Tech, FinTech, Cybersecurity, and HealthTech. Since 2006, we have delivered integrated campaigns across Communications, Marketing, Search, and Creative to build lasting commercial advantage for the brands shaping tomorrow. We are currently seeking a highly skilled and experienced SEO Strategist to join our dynamic team in London. As an SEO Strategist, you will be a key leader in providing strategic guidance for our clients, translating complex challenges into clear, actionable plans that drive organic growth and align with overarching business goals. You have a proven track record as an accomplished SEO professional with exceptional client‑facing skills and the ability to combine high‑level strategic thinking with meticulous attention to detail. Responsibilities * Strategic Leadership: Taking the lead on larger client portfolios, you will be responsible for defining and executing comprehensive SEO strategies * GEO & AI Search Strategy: You will develop and implement Generative Engine Optimisation (GEO) strategies, helping clients adapt to the evolving search landscape dominated by AI and conversational interfaces. * Client and Account Management: You will be a point of contact for a portfolio of clients, working closely with the client services team to ensure seamless delivery and communication. * Opportunity Identification: You will develop a structured, proactive approach to identify new growth opportunities for our clients. * Team Training & Development: You will assist the Head of SEO in our internal training schedule, delivering sessions on advanced SEO topics and mentoring junior team members. * Reporting & Analysis: You will provide valuable, actionable insights and analysis to clients. This goes beyond simple data reporting and involves interpreting performance to tell a story, identifying commercial impact, and actively participating in efforts to continuously improve our reporting processes. * Thought Leadership: As a senior team member, you will contribute to the agencys marketing objectives by producing high-quality blog posts, presentations, and other media. * Channel Leadership: You will be a key point of contact for the London office, supporting the channel leads in deploying and embedding our SEO proposition across the wider business and ensuring our methods remain cutting‑edge. Skills and Competencies * A minimum of 3 years of hands‑on experience in a strategic SEO role. * Proven expertise in leading and managing large, complex SEO projects from concept to completion. * Advanced proficiency with core SEO tools including Semrush, Screaming Frog, Google Analytics 4 (GA4) and Google Search Console. * A strong ability to interpret complex data to identify trends, opportunities, and the commercial value of SEO. * Foundational understanding of how web technologies such as HTML, CSS, and JavaScript impact search engine crawling and ranking. * Excellent written and verbal communication skills, with a talent for translating technical concepts into a clear, business‑focused narrative. What You’ll Bring * You are a naturally curious and proactive problem‑solver who excels at anticipating client needs and identifying solutions. * You possess a strong sense of initiative and are ambitious to take on new challenges and own projects from ideation to completion. * You are highly organised and driven to exceed deadlines, maintaining a meticulous attention to detail and a pursuit of excellence in all you do. * You are an exceptional communicator, capable of delivering well‑thought‑out, accurate, and forward‑thinking insights to clients and the team with clarity and confidence. Key Behaviours * We are results‑focused and ensure all actions support a clear business goal. * We are organised and leverage smart tools to maximise efficiency. * We are not afraid to take calculated risks and learn from our outcomes. * We challenge both our clients and the market to achieve optimal performance. * We are entrepreneurial in our approach and value honesty and accountability. * We strive to inspire and motivate our team, our clients, and the wider industry. Benefits Taking Care of Yourself and Your Family At Clarity, we know that a happy and healthy team is a productive team. Thats why we offer benefits like: * Private Medical Insurance: Get the care you need when you need it. * Enhanced Family Leave: Welcoming a new child is a special time that deserves special attention. * Clarity Cares Time: Appointments and emergencies dont have to eat into your PTO. * Employee Assistance Program (EAP): Confidential support for personal and professional challenges. * Wellness Fund: Invest in your health and happiness. * Cycle to Work Scheme: Support for a healthier commute. Taking Care of Your Community * Volunteer Time Off: Giving back is good for the soul. * Clarity Compass: Internal employee committee helping ensure we’re walking our talk, especially on issues close to our heart - DEI, Environmental Impact, Employee Wellbeing and Community Engagement. Recharging Your Batteries * Unlimited Holiday: Because who doesn’t love time off? * Sabbatical Program: Even more time off after five years! * Summer Fridays and Winter Break: Enjoying life is important. * Flexible Working Program: Life happens, and we can help you adapt. Clarity is committed to promoting equality of opportunity for all staff and for our Clients. We aim to create a working environment in which all individuals are able to make best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit. We do not discriminate against staff or clients based on age, disability, neurodiversity, gender reassignment, marital or civil partner status, pregnancy or maternity, race, color, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation. J-18808-Ljbffr