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Holiday Inn Bolton Centre
Sales Manager - HospitalityHoliday Inn Bolton Centre • Bolton, England, GB
Sales Manager - Hospitality

Sales Manager - Hospitality

Holiday Inn Bolton Centre • Bolton, England, GB
3 days ago
Job type
  • Full-time
Job description
About the Role

We are looking for a highly motivated and commercially driven

Sales Manager

to take responsibility for driving UK and international inbound revenue for a dynamic hotel operation. This role will focus on delivering strong performance across key segments including

Exclusive Use, Group, Travel Trade, Retail, and MICE markets . You will play a key part in developing new business opportunities, managing existing accounts, and strengthening the hotels market presence across both established and emerging destinations. Key Responsibilities

Drive hotel sales activity across UK and international markets Deliver revenue growth across all key segments, with focus on MICE, group, and travel trade Develop and maintain strong relationships with clients, agents, and key decision-makers Identify and convert new business opportunities in emerging and established markets Manage a portfolio of accounts and develop structured account development plans Support delivery of sales and marketing strategies aligned to business objectives Work closely with the Head of Marketing (M&T) on digital marketing initiatives Represent the hotel at trade shows, client meetings, and industry events (UK & international) Organise and host familiarisation trips to drive future business Collaborate with tourism boards, DMCs, and key industry partners Ensure sales collateral is up to date, on-brand, and market appropriate Maintain accurate records and activity tracking using Salesforce About You

Minimum 4 years experience in hotel sales, ideally within the MICE market Proven track record of delivering revenue and managing client relationships Strong commercial awareness and results-driven mindset Confident communicator with excellent presentation and influencing skills Highly organised with a structured and methodical approach to sales Self-motivated and able to work independently and within a team Strong network of industry contacts (advantageous) Experience using Salesforce or similar CRM systems Key Competencies

Strong relationship builder and influencer Proactive and commercially focused Positive, energetic, and solution-oriented approach Effective collaborator across teams and stakeholders Able to motivate and support wider hotel functions What Success Looks Like

Your performance will be measured against: Overall hotel revenue performance Growth of assigned account portfolio Market share growth from travel trade partners Pipeline development and conversion to confirmed business Effective CRM (Salesforce) management Achievement of sales targets and KPIs This is an exciting opportunity to join a fast-paced hospitality environment where your contribution will directly impact revenue growth and market presence across both UK and international markets.

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Sales Manager - Hospitality • Bolton, England, GB

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