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Mark Allen Group
Sales ManagerMark Allen Group • Sutton (Greater London), England
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Sales Manager

Sales Manager

Mark Allen Group • Sutton (Greater London), England
6 days ago
Job type
  • Full-time
Job description
Sales Manager – Farmers Weekly Classifieds Hybrid | Sutton (3 days per week in the office) This role exists to make a tangible difference to how we serve our audiences and grow our business. Responsibilities * Lead from the front as a player‑coach, owning a personal target while setting the pace and standards for the team. * Manage, coach and develop sales executives, using structured coaching, regular one‑to‑ones, and clear performance frameworks. * Deliver sustained revenue growth and improved yield across classifieds, recruitment advertising, digital inventory, display, and bespoke media solutions. * Own weekly trading, forecasting, and commercial decision‑making; use audience and customer insight to optimise pricing, packaging, and yield. * Monitor the pipeline, conversion, and activity using data and performance insights, and intervene decisively to keep trading on track and exceed targets. * Personally own and grow high‑value clients, strengthening long‑term partnerships and identifying upsell opportunities that maximise customer return on investment. * Champion digital adoption and innovation, bringing practical ideas that improve performance and grow digital revenue streams. * Win new business and expand market share, using your understanding of the agricultural marketplace to spot gaps and unlock new revenue streams. * Work cross‑functionally with product, marketing and editorial to evolve propositions, remove friction, and deliver seamless customer outcomes. * Contribute to continuous improvement, process optimisation, and commercial innovations that strengthen performance over time. Requirements Must‑haves * Proven track record of hitting and surpassing sales targets, ideally in media, classifieds, digital advertising, or recruitment advertising. * A confident, hands‑on sales manager who is energised by prospecting, pitching, negotiating and closing, and can sell alongside the team. * Strong people management capability, with experience coaching and developing a sales team using structured performance systems and a clear operating rhythm. * Demonstrably commercially astute: a strong grasp of margins, yields, pricing, and performance levers with a track record of turning insight into revenue. * Strong forecasting and reporting discipline, able to run a weekly trading cadence and maintain accurate pipeline visibility. * A collaborative working style and the ability to influence across teams is essential for moving ideas into delivery. Nice‑to‑haves * Experience selling into the agricultural sector or to agriculture‑adjacent advertisers. * Knowledge of recruitment advertising dynamics (volume, response rates, candidate markets, seasonality). * Experience growing digital revenue streams and improving the adoption of digital products. #J-18808-Ljbffr
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Sales Manager • Sutton (Greater London), England

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