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Kingfisher Direct Ltd
Content Marketing Executive – B2B eCommerceKingfisher Direct Ltd • Retford, England
Content Marketing Executive – B2B eCommerce

Content Marketing Executive – B2B eCommerce

Kingfisher Direct Ltd • Retford, England
14 days ago
Job type
  • Full-time
Job description
Content Marketing Executive – B2B eCommerce £30,000 | Hybrid/Remote | Full-time | Flexible hours (8am-6pm) About the Role Were looking for a curious, customer-obsessed content writer to help us become the go-to authority in our industry. Youll craft content that doesnt just tick SEO boxes, it answers real questions, solves actual problems, and builds genuine trust with our B2B customers. This isnt about churning out product descriptions. Youll be the voice behind every touchpoint of our customer journey, from website pages to order confirmations, creating content thats informative, compelling, and reassuringly human. Who are we? Founded in 2011, Kingfisher Direct Ltd are a B2B eCommerce retailer supplying commercial and industrial products to companies and organisations across the UK. With over 35,000 products in our range, we serve everyone from busy manufacturing plants and warehouse operations to schools, universities, and public sector facilities. Whatever your industry, weve got the gear to keep your operation running smoothly. What Youll Be Doing Website Content * Write and optimise product pages, category descriptions, and buying guides * Develop engaging content for information pages, FAQs, and blog articles * Continuously refine checkout messaging and customer account content * Create industry-specific landing pages that speak to our diverse sectors Customer Communications * Craft every email a customer receives—from order confirmations to delivery updates * Manage automated messaging across our CRM and eCommerce platforms * Collaborate with our email marketing agency on campaigns and automated flows across 4 websites SEO & Analytics * Work directly with our external SEO agency on content strategy * Contribute to outreach, link building, and product guide development * Use customer insights and analytics to inform content improvements Customer Experience * Manage Reviews.io messaging and review collection * Enhance our AI-powered live chat responses using customer FAQs * Gather testimonials and case studies to showcase real customer success Wider Responsibilities * Maintain our LinkedIn company presence with authentic, engaging posts * Build relationships with supplier marketing teams for product insights * Keep our internal SharePoint fresh and informative for the team What Were Looking For * Proven experience writing for eCommerce websites * Solid understanding of how eCommerce platforms work * Current knowledge of SEO best practices for online retail * Experience with email marketing platforms and their eCommerce integrations * Hands‑on experience with eCommerce CMS platforms * Smart approach to using AI as a tool (not a replacement) for content creation Bonus Points: * B2B eCommerce marketing experience * LinkedIn content management for business accounts * Google Analytics experience for measuring content performance * Familiarity with Semrush or similar keyword research tools Why Join Us? Were a company who cares deeply about what we do and the customers we serve—whether thats a construction site manager, a facilities director, or a warehouse supervisor. We believe great B2B content should be as engaging as it is informative, and were looking for someone who gets that. Benefits * Company events * Company pension * Flexitime * Sick pay * Work from home * Your birthday off! * An extra days holiday for every year worked up to 5 additional days Seniority level * Entry level Employment type * Full-time Job function * Marketing and Sales Industries * Technology, Information and Internet Referrals increase your chances of interviewing at Kingfisher Direct Ltd by 2x J-18808-Ljbffr
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Content Marketing Executive – B2B eCommerce • Retford, England

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