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Paid Media SpecialistTalent Hub® • Greater Brighton and Hove Area, United Kingdom
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Paid Media Specialist

Paid Media Specialist

Talent Hub® • Greater Brighton and Hove Area, United Kingdom
6 days ago
Salary
£45,000.00 yearly
Job type
  • Full-time
Job description

Senior Paid Media Specialist- TikTok and Meta

Brighton-based media agency

Salary circa £45,000


Talent Hub is working with a full-service media agency based in Brighton that works with some of the UK’s most exciting brands.

As their digital work continues to grow, they are looking for a hands on Senior Paid Media Specialist to strengthen delivery, improve consistency, and help bring structure to their paid media campaigns, driving TikTok and Meta campaigns and leading a small Paid Media team.


Key responsibilities of this Senior Paid Media job:-


  • Plan, build and manage paid media campaigns across platforms including Meta Ads, Google Ads, TikTok, X (Twitter) and Reddit
  • Translate campaign briefs and media plans into well-structured campaign builds and platform setups
  • Manage campaign launches, pacing and optimisation to ensure campaigns perform against client objectives
  • Accurately manage campaign budgets and track spend across multiple campaigns
  • Implement and maintain conversion tracking and tagging, ensuring campaign measurement is reliable
  • Monitor campaign performance and carry out ongoing optimisation and testing
  • Build and maintain clean campaign structures, naming conventions and QA processes across all paid media platforms
  • Support the production of campaign performance reports, analysing results and identifying clear insights
  • Provide guidance and support to junior digital executives, helping develop their campaign management skills
  • Take ownership of maintaining clear campaign tracking, budget pacing and reporting processes across all live campaigns


What you will need:-


  • Proven experience in paid digital marketing, ideally within an agency or media buying environment, with expertise in TikTok and Meta campaigns.
  • Confident running campaigns from setup through optimisation and reporting
  • Strong attention to detail when managing budgets, campaign builds and reporting data
  • Strong hands-on experience managing campaigns across Meta Ads (Facebook & Instagram) and Google Ads (Search, Display & YouTube)
  • Experience running campaigns on TikTok Ads, X (Twitter) Ads and Reddit Ads
  • Familiarity with programmatic display advertising is advantageous
  • Experience running digital audio campaigns (Spotify, podcast networks or programmatic audio) is a bonus


Benefits:- 25 days holiday plus bank holidays, opportunities to enjoy festivals and become part of this vibrant Brighton-based agency!

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Paid Media Specialist • Greater Brighton and Hove Area, United Kingdom

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