Marketing Manager

Position Description:

At CGI, we are shaping the future of digital transformation across the UK’s most dynamic regional markets. In Leeds, we are strengthening our market presence and accelerating business growth through insight-led, commercially focused marketing. As our Marketing Manager, you will translate strategy into action, delivering integrated campaigns and communications that drive engagement, build pipeline and enable our leaders to win. Working at the heart of our business, you will help position CGI as a trusted partner to our clients while contributing to measurable commercial outcomes. Here, you will have the autonomy to make an impact, the creativity to shape bold ideas, and the support of a collaborative global network to bring them to life.

CGI was recognised in the Sunday Times Best Places to Work List and has been named a UK ‘Best Employer’ by the Financial Times. We offer a competitive salary, excellent pension, private healthcare, plus a share scheme (3.5% + 3.5% matching) which makes you a CGI Partner not just an employee. We are committed to inclusivity, building a genuinely diverse community of tech talent and inspiring everyone to pursue careers in our sector, including our Armed Forces, and are proud to hold a Gold Award in recognition of our support of the Armed Forces Corporate Covenant. Join us and you’ll be part of an open, friendly community of experts. We’ll train and support you in taking your career wherever you want it to go.

This role is based within commutable distance of our Leeds office (1 Whitehall Quay, LS1 4HR) and follows a hybrid working model.

Your future duties and responsibilities:

In this role, you will act as the primary marketing partner to our Leeds Business Unit leaders, translating commercial priorities into focused, insight-led marketing and communications strategies. You will design and deliver integrated, multi-channel campaigns that strengthen brand visibility, enable business development activity, and contribute directly to pipeline growth and bookings. Working across a global matrix, you will influence stakeholders, align priorities and ensure every initiative is outcome-driven and measurable.

You will take ownership of marketing plans aligned to sector and account priorities, develop compelling positioning and messaging, and support internal engagement that connects our people to business strategy. With the backing of specialist colleagues across Marketing & Communications, HR and Talent, you will have the platform to shape meaningful regional impact while delivering measurable business value.

Key responsibilities

Partner & Influence: Act as trusted advisor to BU leaders, shaping marketing priorities and go-to-market activity

Plan & Deliver: Develop and execute integrated marketing and communications plans aligned to growth objectives

Position & Differentiate: Craft clear value propositions and messaging for priority industries and client segments

Enable & Support Growth: Drive multi-channel campaigns across digital, content, social, events, PR and BD enablement

Measure & Optimise: Track performance against engagement, pipeline and bookings, refining activity for maximum impact

Engage & Align: Support employer brand initiatives and internal communications that connect employees to strategy

Required qualifications to be successful in this role:

To succeed, you will bring a strong foundation in B2B marketing within IT services, consulting or professional services, with proven experience supporting business units against defined commercial goals. You will be confident developing integrated campaigns, simplifying complex ideas into compelling messages, and using data to demonstrate measurable impact. A collaborative mindset, commercial curiosity and the ability to build credibility with senior stakeholders are essential.

Essential qualifications

You should have solid experience in B2B marketing, ideally within IT services, consulting or professional services

Proven ability to plan and deliver integrated, multi-channel marketing campaigns

Experience partnering with senior stakeholders in a business-facing role

Strong written and verbal communication skills with the ability to simplify complex concepts

Demonstrable experience using metrics to track performance and optimise outcomes

Bachelor’s degree in marketing, communications, business or a related field (or equivalent experience)

#LI-MW2

Skills:

• Communication
• Marketing
• Performance Management