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VMA Group
Growth SpecialistVMA Group • City Of London, England, GB
Growth Specialist

Growth Specialist

VMA Group • City Of London, England, GB
30+ days ago
Job type
  • Full-time
Job description

Exclusive opportunity for an ambitious Paid Media Specialist to help scale paid acquisition across Google and Meta for a high-growth, direct-to-consumer marketplace.

This is a hands-on performance role within a fast-moving scale-up environment, where speed, testing and learning matter more than perfection. You’ll work closely with marketing, creative and data teams to drive customer growth for a subscription-based platform with a strong international footprint - Must have experience running international campaigns.

Fully remote, UK-based (with quarterly offsites in the South East).

Key Responsibilities

  • Build, launch and optimise campaigns across paid search and paid social, with a focus on Google Ads and Meta
  • Support the delivery of acquisition targets by improving cost per acquisition, conversion rates and overall campaign performance
  • Keep campaign structures, tracking and naming conventions clean, consistent and scalable
  • Analyse performance across multiple data sources to understand what is driving results and where improvements can be made
  • Run and document tests across creative, copy, audiences and bidding approaches to improve efficiency and growth
  • Work closely with creative teams to brief, review and refine ads based on performance insight
  • Monitor daily and weekly budget pacing, flagging risks and recommending reallocations where needed
  • Own pre-flight and post-flight checks to ensure campaigns are set up, tracked and running correctly
  • Make sure conversion tracking, pixels and dashboards are accurate and reliable across all channels
  • Produce clear written performance updates with insight, learning and next-step recommendations
  • Use customer insight, search data and competitor research to generate new campaign and creative ideas
  • Help prioritise testing roadmaps and ensure learnings are captured and shared with the wider team

Skills & Experience

  • Hands-on experience running and optimising paid media across Google and Meta in a growth-focused business
  • Comfortable working with data and dashboards, ideally alongside in-house data or analytics teams
  • Strong interest in how marketing drives customer growth and revenue
  • Experience working with creative teams to brief, test and improve ads
  • Clear and confident communicator, able to explain performance and results to different audiences
  • Organised, detail-oriented and comfortable managing multiple campaigns at once
  • Able to thrive in a fast-moving environment where priorities change and testing is constant
  • Curious, proactive and motivated by learning, improvement and impact

Benefits

  • Fully remote working (quarterly meet ups)
  • Performance bonus
  • Highly flexible working options
  • Wide range of other benefits

Due to a high volume of applicants, we are unable to respond to everyone. We will get in touch if you are successful in your application.

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Growth Specialist • City Of London, England, GB

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