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SAVVY RECRUITMENT
Senior Marketing ManagerSAVVY RECRUITMENT • Greater London, England, GB
Senior Marketing Manager

Senior Marketing Manager

SAVVY RECRUITMENT • Greater London, England, GB
30+ days ago
Job type
  • Full-time
Job description

Base pay range

Direct message the job poster from SAVVY RECRUITMENT

A leading B2B media and events business ngân serving the global automotive industry is seeking a Senior Marketing Manager to join its growing marketing team.

This strategic, results-driven role will lead integrated marketing campaigns across multiple automotive-focused brands, with a strong emphasis on driving revenue growth for live and virtual events and subscription-based products. The successful candidate will play a key role in audience acquisition, engagement, and retention across a highly emagged global professional audience.

Key Responsibilities

  • Develop and execute marketing strategies that support revenue growth for events and subscriptions
  • Identify and target key audience segments across the automotive ecosystem, including OEMs, Tier suppliers, aftermarket, and mobility technology providers
  • Align marketing activity with wider business objectives through close collaboration with editorial, sales, events, product, data, and finance teams

Campaign Management

  • Lead integrated marketing campaigns across digital and offline channels, including email, social, paid media, SEO, and partnerships
  • Manage the full event marketing lifecycle, from launch and promotion through to post-event engagement and performance analysis
  • Deliver campaigns that support subscription acquisition, retention, and upsell

Content & Brand

  • Ensure all marketing messaging is of the highest quality and aligned with brand guidelines and tone of voice
  • Work closely with editorial and creative teams to deliver compelling campaign assets aligned to a 12-month content calendar

Performance & Optimisation

  • Monitor KPIs and campaign performance using tools such as Google Analytics, Dotdigital, CRM systems, and paid media platforms
  • Use testing, insight, and data analysis to continually improve targeting, messaging, and conversion
  • Line manage a Senior Marketing Executive, ensuring delivery to a high standard and on time
  • Oversee external agencies and suppliers where required
  • Act as□□a role model for best practice in campaign management and cross-functional collaboration

About the Candidate

The ideal candidate is a commercially minded B2B marketer who thrives in a fast‑paced, content‑led environment and enjoys taking ownership of complex, multi‑channel campaigns.

Required experience and skills

  • 5–7 years’ experience in B2B marketing, ideally within events, media, and/or subscriptions
  • 1–2 years’ experience managing or mentoring junior team members
  • Proven track record of driving audience and revenue growth through marketing
  • Strong project management and organisational skills
  • Hands‑on experience with marketing platforms such as Dotdigital, CRM systems, Google Analytics, and LinkedIn Campaign Manager
  • 25 days’ annual leave plus bank holidays
  • Birthday day off
  • Performance‑related bonus scheme
  • Private medical insurance
  • Enhanced family leave, sick pay, and income protection
  • Modern, refurbished London office and regular company events

Seniority level

  • Mid‑Senior level

Employment type

  • Full‑time
  • Marketing and Management
  • Events Services and Marketing Services

If this role sounds of interest, get in touch with our team today! besavvy@savvyrecruitment.com✍️

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Senior Marketing Manager • Greater London, England, GB

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