Sales Development Representative

Who Are We

Hansen Technologies is a leading global provider of software and services that enable organisations to transform customer experiences and streamline critical business processes. With a footprint spanning over 80 countries, Hansen supports utilities, energy, and communications companies in delivering critical services efficiently and reliably.

Our culture is built on collaboration, customer focus, and continuous innovation – creating an environment where talented individuals can make a meaningful impact and help shape the future of essential industries.

We are proud to be an equal opportunities employer. Hansen celebrates diversity and is committed to creating an inclusive environment for all employees. We welcome applications from all qualified candidates regardless of age, disability, gender identity or expression, marital status, race, ethnicity, religion or belief, sexual orientation, or any other protected characteristic. If you require any adjustments during the recruitment process, please let us know.

Why This Role Matters

Create Pipeline. Engage Buyers. Drive Growth.

As a Sales Development Representative (gn), you are at the forefront of Hansen’s growth strategy in the Communications & Media business. You play a critical role in identifying, engaging, and qualifying target prospects across telecom segments including MNOs, MVNOs, Fixed Operators, and PayTV.

Working at the intersection of Sales and Marketing, you will turn intent signals into meaningful conversations — building pipeline and enabling our commercial teams to convert opportunities into revenue.

Your work directly impacts our ability to generate new business, accelerate sales cycles, and expand Hansen’s presence in the global telecom market.

What You’ll Do

Pipeline Generation & Prospecting

• Identify and prioritize high-potential accounts using intent data (. Demandbase)
• Proactively prospect, qualify, and convert leads into booked sales meetings
• Take ownership of top-of-funnel pipeline generation and early-stage opportunity creation

Outbound Engagement & Persona Targeting

• Map buying committees within target accounts using tools such as LinkedIn Sales Navigator
• Identify key stakeholders including decision-makers, influencers, and potential blockers
• Craft highly personalized outreach messages tailored to specific personas and pain points
• Execute multi-channel outreach campaigns (LinkedIn, email, phone)

Lead Qualification & Conversion

• Qualify inbound and outbound leads using structured frameworks
• Assess customer needs, urgency, and fit before handing over to Account Executives
• Ensure timely follow-up on marketing-qualified leads (MQLs)

Tools, Data & Performance Optimisation

• Use tools such as LinkedIn Sales Accelerator for list building and engagement and Microsoft Sales Accelerator for outbound sequencing
• Continuously test and optimise messaging to improve conversion rates
• Maintain accurate CRM data (Dynamics 365), including activity tracking and pipeline updates

Collaboration & Continuous Improvement

• Work closely with Marketing and Sales to align on ICPs, messaging, and campaign targeting
• Provide feedback on market insights, buyer behaviour, and campaign effectiveness
• Support broader go-to-market initiatives and event follow-ups where required

What You Bring

You’re someone who has:

• A relevant Bachelor’s degree (or equivalent experience)
• Strong communication and interpersonal skills
• High level of organisation and attention to detail
• Basic understanding of B2B sales processes and pipeline development
• A proactive, results-driven mindset with strong self-motivation
• Ability to quickly learn new topics and adapt messaging to different buyer personas
• Experience working with CRM systems (. Dynamics 365 or similar)
• Familiarity with LinkedIn Sales Navigator and outreach/automation tools

Nice to Have

• First experience (internship or role) in sales, business development, or B2B marketing
• Exposure to telecommunications, SaaS, or technology environments
• Basic understanding of telecom products, services, and market dynamics
• Experience supporting industry events or trade shows
• Additional language skills depending on market focus

Benefits and Perks

Join us for a rewarding career with competitive compensation, health coverage, and strong development opportunities. We value work-life balance, recognise performance, and support continuous growth within a global, collaborative environment.

Further details on our benefits package will be shared during the recruitment process.