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Head of Marketing

Head of Marketing

DraytonYork and North Yorkshire, England, United Kingdom
3 days ago
Job type
  • Full-time
Job description

Overview

Drayton are thrilled to be partnering with a market leading business, based in the York area, who are seeking a Head of Marketing. This role will be key in driving business growth by transforming their digital and performance marketing capabilities.

In this exciting role, you will :

  • Oversee and manage marketing strategy with a focus on driving business growth across various digital channels.
  • Plan and implement integrated digital marketing campaigns across multiple channels.
  • Lead a marketing team, cultivating a collaborative, engaged, and high-performing culture.
  • Generate incremental sales through new opportunities, while continually enhancing the current portfolio to maximise sales and profitability.

Essential requirements

  • Extensive experience in digital and performance marketing within a B2B manufacturing and import environment, with a strong focus on e-commerce. This is a product oriented business, therefore experience in a premium, design-biased arena would be advantageous.
  • Strong expertise in performance marketing, with a proven ability to drive measurable growth, engagement, and conversions across digital channels.
  • Extensive expertise in CRM, with a proven ability to leverage these systems to track customer behaviour, optimise engagement, and drive data-informed business decisions.
  • Demonstrated experience in managing marketing teams, inspiring high performance and fostering engagement.
  • Ideal profile

  • Be results oriented, with the capability to analyse data effectively to set actionable, insight-driven strategy.
  • Skilled at influencing and engaging stakeholders, both internally with teams and externally with clients or partners.
  • Highly effective communicator with excellent teamwork and interpersonal abilities.
  • Details

  • Seniority level : Mid-Senior level
  • Employment type : Full-time
  • Job function : Marketing
  • Industries : Consumer Services
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