Product Marketing Executive

Location : Hybrid (UK)

Reports to : Marketing Manager

Salary : from £28k

We are an ambitious, fast-growing SaaS company in the fitness and leisure industry, dedicated to delivering innovative software solutions that empower businesses to succeed. As we continue to scale, we’re looking for a proactive and adaptable Product Marketing Executive to join our thriving marketing team. This is a varied, hands-on role offering real opportunity for personal and professional development in a collaborative, forward-thinking environment.

Role Overview :

As a Product Marketing Executive, you will play a key role in driving user engagement and ensuring an outstanding in-app experience. You’ll manage in-app communications, analyse user data to uncover insights, and report on campaign performance. You will also be responsible for keeping our user help content accurate and up-to-date, helping users get the most out of our platform.

This is an exciting opportunity for someone who is both data-oriented and creative, and who is looking to grow their career within a supportive and ambitious team.

Key Responsibilities :

• Plan, create, and manage in-app messaging to users using tools such as Intercom, Userpilot, or similar platforms.
• Monitor, analyse, and report on marketing campaign performance, presenting actionable insights to the wider team.
• Analyse user behaviour and engagement patterns to help inform product and marketing strategies.
• Update, create, and maintain user help articles and support content to ensure clarity, accuracy, and ease of use.
• Collaborate closely with Product, Customer Success, and Sales teams to ensure a consistent and impactful user communication experience.
• Assist the Marketing Manager with broader marketing initiatives as required.

About You :

Desirable Experience :

What We Offer :

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