Job Description

If you are enthusiastic about solution marketing, fascinated by how people, process, and technology come together, and a dynamic communicator, we want you as part of our team!

This role is ideal for experienced marketers excited to drive strategic and tactical marketing efforts across multi-faceted solutions. As a marketing expert, you will orchestrate content, demonstrations, messaging and positioning, and compelling communications to tell an integrated cross-solution story. You will have the opportunity to blend critical thinking skills and fresh approaches to evolve solution marketing and enablement.

You will assume an exciting position as a key solution ambassador, actively engaging with agency stakeholders to advance awareness and adoption. Along the way you will collaborate with talented team members including Product Management, Program Operations, Solution Enablement, Media Strategy, Data Science, Ad Ops and Activation Specialists, and more.

Candidates must have exceptional communication and presentation skills and keen ability to translate complexity into clear concepts. Ideal candidates are equally comfortable digging “into the weeds” or tailoring messages to a 50,000ft overview based on their audience. They face different challenges every day with a “figure it out” mentality to thrive amidst ambiguity.

Core Responsibilities

• Become an authority on solution capabilities, key messaging, industry trends, competitive landscape, and differentiators.
• Collaborate with product and solution experts as well as Client Enablement Teams to help craft impactful stories for both internal and external stakeholders.
• Support in the development of go-to-market strategies and use cases for our Global Product and Service Offerings
• Help represent the solutions as a trusted voice and face by leading compelling demos, presentations, and varied talking points to diverse audiences.
• Craft key messaging and positioning to ensure an integrated story bringing together the depth, breadth, and differentiators across capabilities.
• Organize and support the development of the suite of solution collateral with continuous updates (slideware, backgrounders, webpages, videos, case studies, etc.)
• Drive preparations for executive meetings, steering committees, stakeholder engagements, internal communications, etc.
• Engage with groups across the organization including Client Engagement, Client Enablement, Product Managers, Program Operations, and more to stay informed of platform updates.
• Recommend portfolio-level initiatives and mobilize cross-functional teams to bring ideas to life.
• Drive end to end solution marketing projects across the portfolio as a force multiplier for the team.
• Work amidst ambiguity to translate technical concepts into simple, easy-to-understand messaging and storytelling to enable other teams.
• Provide actionable recommendations on positioning, messaging, and product development to inform ongoing planning following brainstorm sessions with Client and Product Teams
• Assist in developing marketing strategies / programs, annual planning, and team operations.
• Contribute to solution development based on conversations with stakeholders.
• Help create standardized material to support with pitch work.

Qualifications

Qualifications