Director Global Marketing Communications

VMA Group are supporting a confidential, global organisation operating in a highly complex, regulated environment to appoint a Director of Marketing & Communications for its international division.

This is a senior leadership role for a strategic yet hands-on marketing and communications leader who thrives in stakeholder-heavy environments, understands how to influence senior decision-makers, and knows how to translate technically complex capabilities into compelling, credible narratives.

Role Overview

As Director of Marketing & Communications, you will lead the development and execution of integrated international marketing and communications strategies that support growth objectives and deepen engagement with senior external stakeholders.

You will operate as both a strategic advisor to leadership and a delivery-focused partner to commercial teams.

Responsibilities

Strategic Leadership

• Define and execute international marketing and communications strategies aligned to commercial priorities
• Develop targeted campaigns aimed at senior decision-makers and influencers across global markets
• Monitor competitive activity, market dynamics, and industry trends, providing insight and recommendations to senior stakeholders
• Build and maintain relationships with international industry bodies, associations, and strategic partners
• Shape and oversee creative strategy to position the organisation’s capabilities clearly and credibly
• Partner closely with senior leaders and regional teams to support priority opportunities and long-term growth plans

Marketing & Communications Delivery

• Lead the strategy and delivery of major international events, conferences, and trade engagements
• Secure and support thought-leadership opportunities, including speaking engagements and executive positioning
• Take a hands-on role in supporting high-value commercial pursuits through tailored marketing strategies
• Review and approve external and internal communications to ensure consistency, clarity, and accuracy
• Collaborate with central communications, brand, PR, and corporate marketing teams to ensure alignment
• Define and track KPIs, demonstrating impact and continuously optimising performance
• Act as a senior representative of the organisation at external forums and events
• Support internal communications initiatives for the international division as required

Candidate Profile

Essential:

• Degree in Marketing, Communications, Business or a related discipline (or equivalent experience)
• Minimum of 10 years’ experience in senior marketing and communications roles
• Proven ability to translate complex, technical or specialist propositions into clear, compelling messaging
• Exceptional written, verbal, and interpersonal communication skills
• Comfortable operating at executive and board level
• Willingness to travel internationally

Desirable:

• Experience operating in regulated, high-trust, or government-adjacent environments
• Strong understanding of long-cycle commercial or business development processes
• Track record of delivering measurable marketing impact tied to commercial outcomes
• Experience working in highly matrixed, cross-functional global organisations
• Outstanding copywriting and editorial skills
• Adaptable, decisive, and comfortable operating with ambiguity and pace