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Sales Manager

Sales Manager

Cooper Lomaz Recruitment LtdUnited Kingdom
1 day ago
Job type
  • Full-time
Job description

Sales Manager (UK Market Entry – Sales Focus)

Industry : Household Cleaning & Consumer Goods

Location : Remote (UK-based)

Employment Type : Full-Time

Seniority Level : Senior / Experienced

Flexibility : High – remote, autonomous working environment

Salary : Competitive + performance-based bonuses

Our client is a highly respected European household brand, well known across the continent for their range of consumer cleaning products — including washing powder, antibacterial soaps, and surface cleaners. With an established presence in major EU markets, they are now entering an exciting growth phase : expansion into the UK. To support this strategic move, our client is seeking a Sales Manager with deep sales and account management experience in the household cleaning or personal hygiene sector, to lead their UK market entry and help build a lasting commercial presence.

This is a unique opportunity to join the UK expansion at an early stage, working directly with the senior European leadership team. The successful candidate will be responsible for :

  • Driving new market development in the UK
  • Building and managing key retailer and distributor relationships
  • Leading sales growth and account strategy from the ground up

The role is fully remote, offering significant autonomy, flexibility, and the chance to have a direct impact on the brand’s UK success story.

Key Responsibilities

  • Lead the UK go-to-market strategy, including sales planning, market mapping, and account targeting
  • Identify and secure key retail partnerships (e.g. supermarkets, drugstores, online platforms, wholesalers)
  • Manage and grow strategic commercial relationships with UK buyers and category managers
  • Negotiate listings, pricing, promotional activities, and long-term supply agreements
  • Monitor UK market trends, competitor actions, and consumer behaviour to inform strategy
  • Deliver against agreed sales targets and growth KPIs
  • Collaborate with internal teams (marketing, logistics, finance) to ensure market readiness and brand alignment
  • Represent the brand professionally in client meetings, retail negotiations, and trade shows

    • Ideal Candidate Profile

    Required Experience :

  • 5+ years in account management and / or sales in FMCG, ideally with household cleaning or hygiene products
  • Proven success in launching or expanding brands into the UK retail market
  • Experience managing major UK retail accounts
  • Strong commercial acumen with a track record of delivering sales growth and hitting KPIs

    • Preferred Attributes :

  • Entrepreneurial mindset – thrives in growth-stage environments and can build from scratch
  • Exceptional relationship-building and negotiation skills
  • Self-motivated and comfortable in a remote, autonomous role
  • Knowledge of UK consumer trends and the competitive landscape in homecare or hygiene sectors
  • Experience coordinating cross-functional teams across countries or regions is a plus

    • What the Client Offers

  • A key role in an exciting UK expansion for a trusted European brand
  • Remote-first setup with significant autonomy and flexibility
  • Competitive salary + performance-based bonuses
  • Long-term growth opportunities as the UK presence scales
  • A collaborative and forward-thinking leadership culture
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    Sales Manager • United Kingdom