Area Sales Manager, MF, UK

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This role is managing the dealers to achieve market share and volume targets, installing development programs that assist in improving dealer performance and exceeding customers current and future expectations. The ASM : owns the sales results within his / her area of responsibility, implement the brand strategy on a dealer level and therefore owning the brand's overall sales success in his / her area. develops brand business within geographical area of responsibility realization of a consultative selling approach understands the dealership operations well and has a strong relationship with their dealer teams.

Collaborates closely with the salesperson / sales manager / dealership principal to deliver on sales targets. Implement short- & medium-term business targets and strategy defined with ASM's direct manager. Manage and grow sales volumes for all products within the Massey Fergusson portfolio Maximise sales and margins for the UK and Ireland for MF products, including Tractors, Telehandlers, Loaders, Green and Gold harvesting

Your Impact :

• Own sales results within area of responsibility Install and Track Annual Business Plan Targets in his / her area of responsibility Regularly Review Performance with Dealers Sales Funnel, Order Intake, Market Share, Product Mix, Territory Coverage, Customer Feedback Process (CFP)
• Identify Root Cause and Corrective Actions incl. Follow Up (use for dealer coaching) Lost Sales Reporting Enable Dealer Sales Performance Coaching Dealer Salesperson / Manager on Sales Success Criteria Incl. CFP, Coverage & Conversion targets, etc. In collaboration with Distribution Management, Coaching the Dealer teams on Dealer Standards
• Making Sure Dealers are trained according to Dealer Standards and Sales Targets Support Retail Business Manage discount spend within his / her of control incl. RDF Represent Brand, Argumentation and Demonstration Support Assist the dealer in identifying future prospect opportunities and develop targeted strategies to win business for each individual customer
• Monitor and Forecast Sales Funnel & Demand Chain Pipeline, Retails, Dealer Inventory, Order Intake, Invoicing, Ensure reporting of Sales Funnel Activities with provided IT Systems (e.g. AGCO Insight)
• Capture Market Intelligence Market Dynamics Competitive Activity AGCO and Competitive Dealer Profiles Execute Campaigns Install Campaigns in the Market Recommend Campaign Activity to his manager

Your Experience and Qualification :

Your Benefits :

Your Workplace :

You will work in Remote mode from our Stoneleigh, Warwickshire site.

We value inclusion and recognize the innovation a diverse workforce delivers to our farmers. Through our recruitment efforts, we are committed to building a team that includes a variety of experiences, backgrounds, cultures, and perspectives.

Join our extraordinary team today and apply now!