Digital Marketing Executive

Job Vacancy : Digital Marketing Executive Location : Barnsley Salary : £28,000 - £32,000 per annum

About the Company : A leading organisation in the environmental action sector, dedicated to making a positive impact on the world by promoting sustainability, eco-consciousness, and environmental awareness. As they continue to grow and expand their reach, they are seeking a talented and motivated Digital Marketing Executive to join the team in Barnsley. If you are passionate about driving change and contributing to a greener future, this is the perfect opportunity for you.

Role and Responsibilities : As a Digital Marketing Executive, you will play a crucial role in developing and implementing our digital marketing strategies to amplify our message and engage with our target audience. You will be responsible for a wide range of tasks aimed at increasing brand visibility, driving website traffic, and fostering meaningful connections within the environmental action sector. Your responsibilities will include :

Content Creation : Develop high-quality and engaging content for our website, blog posts, social media platforms, and email campaigns. Craft compelling narratives that resonate with our audience and convey our mission effectively.

Search Engine Optimisation (SEO) : Optimise website content for search engines to ensure maximum visibility and organic traffic. Conduct keyword research, monitor rankings, and implement on-page and off-page SEO techniques.

Google Analytics : Analyse website traffic, user behaviour, and conversion rates using Google Analytics. Generate insights to refine marketing strategies and make data-driven decisions.

Social Media Management : Manage and curate our social media channels, including Facebook, Twitter, Instagram, and LinkedIn. Develop and execute social media campaigns that foster engagement and drive user participation.

LinkedIn Strategy : Develop and execute B2B-focused marketing strategies on LinkedIn to establish thought leadership, grow our professional network, and nurture relationships within the industry.

Email Marketing : Design and execute email campaigns to nurture leads, inform subscribers about initiatives, and promote events. Monitor email performance and implement improvements based on results.

Collaboration : Work closely with cross-functional teams, including design, content, and sales, to align marketing efforts and ensure consistent messaging across all channels.

Qualifications and Skills : Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).Proven experience in digital marketing, preferably in a B2B sector or related industry.Excellent content writing and copywriting skills with a keen eye for detail and grammar.Proficiency in SEO strategies and tools to optimise website content for search engines.Strong knowledge of Google Analytics and data analysis to derive actionable insights.Experience in managing social media platforms and crafting engaging social media campaigns.Demonstrated expertise in LinkedIn marketing, particularly for B2B engagement.Familiarity with email marketing platforms and best practices.Creative mindset with the ability to generate innovative ideas and campaigns.Strong organisational skills, ability to manage multiple projects, and meet deadlines.Excellent communication and interpersonal skills.

Benefits : Competitive salary range of £28,000 - £32,000 per annum.Bonus scheme - Profit sharing initiatives every 6 months!Annual leave - 22 days + extra days with time of service.Birthdays off!Flexible working schedules.Opportunity to contribute to meaningful environmental initiatives.Collaborative and supportive work environment.Professional development and growth opportunities.Health and wellness benefits.

If you are a digital marketing enthusiast who is passionate about environmental action and eager to drive positive change through effective online strategies, we encourage you to apply.

Application Process :