We are seeking an experienced International Sales Director to lead and expand memory chip sales across the UK and European markets. This role is ideal for a commercially driven semiconductor professional with strong industry networks and proven experience in memory chip sales.
Develop and execute sales strategies for memory chips and semiconductor products across the UK and EU.
Design channel expansion plans pricing strategies and competitive positioning initiatives.
Analyze the European semiconductor ecosystem and identify high-growth opportunities (e.g. data centers enterprise storage smart electronics).
Drive product adaptation strategies based on regional market demand.
Lead customer acquisition and expansion across Europe.
Develop relationships with key OEMs distributors traders and agents.
Build and strengthen localized sales networks.
Support and promote customized chip solutions with European clients.
Directly manage strategic accounts and ensure long-term partnerships.
Implement structured customer segmentation and retention strategies.
Optimize distributor management systems and monitor inventory levels.
Maintain pricing discipline and resolve channel conflicts.
Ensure efficient payment collection and project execution.
Ensure alignment with European semiconductor export controls and data regulations.
Collaborate with legal teams on contract and compliance matters.
Plan and manage participation in key European trade exhibitions and industry events.
Build and manage a London-based sales team (01 team setup experience preferred).
Coordinate with supply chain teams to improve delivery efficiency.
Enhance customer response time and service performance.
Bachelors degree or above (Microelectronics or related field preferred).
High-level fluency in Chinese and English.
Minimum 5 years of semiconductor sales experience.
At least 3 years of direct experience in memory chips (DRAM SSD embedded memory storage solutions).
Experience with leading semiconductor manufacturers is highly preferred.
3 years of European market experience with strong understanding of UK business practices.
Experience working with OEMs distributors traders and original manufacturers.
Proven ability to build and manage sales teams.
UK work visa or permanent residency preferred.
Existing UK and/or EU customer resources is a strong advantage.
Strategic thinker with strong commercial acumen.
Well-connected within the European semiconductor ecosystem.
Comfortable operating in a fast-paced international environment.
Experienced in building market presence from early-stage expansion.
Strong negotiation and cross-cultural communication skills.
If you are a semiconductor sales leader ready to scale memory chip business operations across Europe we would be excited to connect.
International Sales Director – Memory Chips • Glasgow, Scotland, UK
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