Digital Marketing Specialist

Digital Marketing Specialist

Glasgow City Centre

£35k

Onsite

Oliver Smith Recruitment are working in partnership with our key client in Glasgow to appoint a Digital Marketing Specialist on a permanent basis.

This is a hands-on, in-house role for someone who lives and breathes digital marketing, enjoys moving fast, and wants real ownership over campaigns that actually make an impact.

Our client is a fast-paced business, and growing quickly! This role suits someone proactive, switched on, and not afraid to get stuck in.

In this role, you would be working alongside our dynamic and talented design and content teams.

What’s the Job?

Digital Marketing and Advertising

· Plan, execute, and optimise digital marketing strategies to increase brand awareness and customer engagement.

· Manage paid digital campaigns across platforms, including Meta and Google.

· Work closely with our external digital marketing agency to ensure targets are aligned, and performance is on point.

· Create and adapt content in line with current digital marketing best practices and trends.

· Produce proposals for digital advertising campaigns and report on performance to guide future decisions.

· Analyse campaign data and translate insights into clear actions.

· Keep the business up to date with emerging marketing trends, tools, and platform changes.

This is a varied, hands-on role where you’ll have the freedom to test ideas, refine strategies, and help shape how we present ourselves.

What’s Required?

· Proven experience using Meta Ads Manager and Google Ads

· Strong working knowledge of Google Analytics

· Understanding of Google Search Console

· In-depth Microsoft Excel skills

· Strong copywriting skills with solid attention to detail

· Good time management and the ability to juggle multiple platforms/campaigns

Interviews will be held this week at our clients HQ.