Social Media and Community Manager

Social Media and Community Manager

Here at Human Appeal UK we have an exciting opportunity for a Social Media and Community Manager to join our team based in our Cheadle Office. ​ The role will be required you to be in office full time. You will join us on a full-time basis as part of an initial 1-year term. In return, you will receive a competitive salary.

Human Appeal is a faith-based charity that aims to abolish poverty by providing humanitarian aid, sustainable development programs and championing advocacy for our beneficiaries worldwide.

As Social Media and Community Manager, the successful candidate will be responsible for developing, implementing, and overseeing the organisation’s social media strategy to enhance brand awareness, grow online presence, and drive meaningful engagement across all digital channels. This role ensures consistent brand messaging, creates compelling content tailored to each platform, and leverages data-driven insights to optimise performance. Working closely with internal teams and external partners, the Social Media and Community Manager helps build strong online communities, supports marketing and organisational goals, and protects the organisation’s reputation through effective monitoring and timely response management.

Benefits of joining us as our Social Media and Community Manager include :

• 35 days Leave
• Matched pension contribution
• Employee discounts and memberships
• Access to wellbeing hub
• Prayer facilities
• Opportunity to really make a difference!

Key duties and responsibilities of the Social Media and Community Manager :

Audience Growth - Increase in followers / subscribers across key platform & Growth rate compared to previous periods

Engagement Performance- Engagement rate (likes, comments, shares, saves), Average post interactions per platform & Community response rate and response time

Content Performance- Reach and impressions per post , Video views, completion rates, and watch time & Click-through rates (CTR) on social posts

Brand Visibility & Awareness- Increase in branded mentions and hashtags , Share of voice compared to competitors & Sentiment analysis of comments and tagged content

Website & Conversion Metrics- Social media–driven website traffic , Conversion rate from social channels (., sign-ups, downloads, enquiries) & Lead generation via social platforms

Community Management- Average response time to user enquiries , Volume of resolved queries or issues & Quality and tone consistency in interactions

​Content Production & Delivery- On-time delivery of content calendar , Quality and creativity of content output & Alignment with brand guidelines and campaign messaging

Collaboration & Stakeholder Engagement- Effectiveness working with marketing, design, HR, and external partners , Execution of cross-functional campaigns & Satisfaction of internal stakeholders

Risk & Reputation Management- Timeliness in identifying and responding to issues , Number of escalations and effectiveness of mitigation & Monitoring of compliance (legal, brand safety, data protection)

What we’re looking for in Social Media and Community Manager :

​ Education & Qualifications

Experience & Skills

Additional Requirements

This would be an ideal role for an Social Media and Community Manager looking to make a difference in a rewarding role within the Charity Sector!