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Brand Manager

Brand Manager

Star PeopleReading, England, United Kingdom
13 hours ago
Job type
  • Full-time
Job description

Overview

Brand Manager – Specialist Pharmaceutical Portfolio – Hybrid (UK) – c£Competitive + Bonus + Benefits

This is a fantastic opportunity for an experienced Brand Manager to join our client, taking responsibility for developing and delivering innovative brand strategies across a specialist therapy area portfolio, including ophthalmology.

Company Overview

Our client is an international, privately-owned pharmaceutical company specialising in niche hospital and orphan products. With expertise across Rheumatology, Women’s Health, Ophthalmology and Critical Care, they focus on bringing innovative solutions to areas of unmet medical need. Their culture is entrepreneurial, supportive, and growth-oriented, offering excellent opportunities for professional development.

  • Supportive and collaborative team environment
  • Specialist product portfolio with strong growth potential
  • Exciting opportunity to shape brand strategy and execution
  • Ongoing training and career progression

Role Overview

The Brand Manager will be responsible for developing, implementing, and evaluating brand strategies and marketing campaigns in line with business objectives. Working closely with Business Unit Leads, the successful candidate will take ownership of brand planning, tactical execution, digital content, and compliance across key therapy areas, including ophthalmology.

Key Responsibilities

  • Adapt brand strategy and create tactical marketing plans to deliver sales targets
  • Develop customer and patient journeys to support omnichannel strategies
  • Lead the production, implementation, and tracking of product-specific marketing campaigns within budget and timelines
  • Manage new and existing promotional materials, ensuring compliance through Veeva PromoMats
  • Collaborate with cross-functional teams to deliver sales analysis, forecasting, and commercial insights
  • Support digital communication channels including corporate websites and LinkedIn
  • Drive innovation through continuous learning and alignment with emerging trends and technology
  • Provide logistical support to the sales team for meetings, congresses, and customer interactions

    • Candidate Profile

    The ideal candidate will be a results-driven pharmaceutical marketing professional with proven experience in brand management within the UK market.

  • Degree or equivalent professional qualification
  • Minimum 3 years’ UK pharmaceutical brand management experience
  • Strong track record in brand planning, strategy execution, and campaign delivery
  • Excellent analytical, communication, and project management skills
  • Good knowledge of the ABPI Code of Practice and Veeva PromoMats
  • Experience within ophthalmology or specialist therapy areas (preferred)
  • Team player with proactive approach, flexibility, and ability to manage multiple priorities

    • How to Apply

    If you’re excited about shaping brand strategies in specialist therapy areas and want to make a genuine impact, we’d love to hear from you! Please apply now via the website or contact Alice Smith for more information.

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    Brand Manager • Reading, England, United Kingdom