Senior Product Analyst

Senior Product Analyst

Location : Sheffield HQ / Hybrid / Remote

Twinkl is on an exciting journey to redefine how we serve our global teaching community through data. We're building a world-class data function to power the next generation of our data platform, with modern tools and practices at our core and we're introducing new tools and concepts, elevating the business to a higher standard of Data Literacy.

As a Senior Product Analyst with a track record of using data to improve growth and funnel strategies, you will be a pivotal part of our dynamic Team of 20+ data professionals, helping to unlock the full potential of our extensive datasets, you will play a fundamental role in supporting the Product roadmap through data-driven insights. You will collaborate closely with Product teams to understand their objectives, analyse user behaviour, and identify opportunities for improvement. Your expertise in product analytics and insight delivery will enable you to uncover user frictions, hidden patterns, measure product performance and make meaningful recommendations.

Here are just some of our Growth data projects you will be working on :

• Build strong relationships with Product and cross-functional teams to understand business objectives and translate them into actionable analytical focus areas
• Deliver deep insights and clear recommendations that shape the product roadmap and drive innovation, growth, and customer value
• Identify and monitor key performance indicators (KPIs), developing strategies to improve them through data-driven experimentation and optimisation
• Partner with Product Managers to conceptualise, prioritise, test, and launch new products and features based on data insights
• Analyse A / B and multivariate tests to measure the impact of new features, content, and campaigns on user acquisition, engagement, and retention
• Support digital analytics tracking by gathering requirements, raising implementation requests, and performing debugging and QA
• Collaborate with Data Engineering teams to ensure data quality, define data requirements, and improve data collection processes
• Independently troubleshoot tracking issues and escalate complex problems to technical specialists when needed
• Stay current with developments in GCP, analytics tools, and trends in digital product and subscription businesses

But that's not all! Here at Twinkl, you'll also :

What you can expect from us :

We look for the following skills and experience. But when we're hiring for this role, if you don't have some of the skills and experience listed below, don't let that stop you from applying!

What's in it for you?

At Twinkl, we encourage diversity, and our doors are open to everyone. We're committed to creating an inclusive workplace for all. If you need any adjustments during the application process to showcase your abilities, please let us know. We're here to support you on your journey.

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