E-Commerce Manager - Sports Nutrition
Driving D2C Growth Across Europe
55-65K plus benefits package
Based South Coast – 1 day / week in the office
TP438225
- Join a dynamic team driving international sales growth in the sports nutrition sector
- Drive quick wins and build a 3-year growth plan for D2C channels
- Collaborate with key stakeholders to drive sales and optimise pricing strategies
- Manage PPC, SEO, and promotional activities to maximise performance
Strong interest in sports and nutrition
Hybrid working with 1 and occasionally 2 days / week in the office based on the South Coast, easily commutable from London.
Our client is an entrepreneurial and fast-growing manufacturer of sports nutrition and energy products, with 2 successful brands available in major UK retailers and on-line via its own DTC sites and on-line retailers.Its best-in-class products have a reputation for quality and performance, helping athletes, cyclists and fitness enthusiast to train, build strength & endurance, and achieve their goals.
We are looking for an experienced E-Commerce Manager to drive significant growth in its D2C channels across the UK and Europe. This is an exciting opportunity to join a company that is ambitious and energised to grow fast, committed to driving its brands via product innovation and effective communications strategies.
Position Overview
As the E-Commerce Manager, you will be responsible for executing quick performance wins and developing a comprehensive 3-year growth plan for all non-Amazon e-commerce channels. Your role will be crucial in driving targeted sales growth for the company's 2 key brands, aligning with the wider brand strategy. You will collaborate with key stakeholders to optimise pricing, manage promotional activities, and continuously improve website performance.
Responsibilities
Executing quick e-commerce performance wins, achieving significant top-line growthBuilding a 3 year growth plan for all non-Amazon e-commerce channelsExecuting the e-commerce strategy and plan in line with the wider brand strategy to significantly grow D2C / TTS / IA sales in the UK and across EuropeBuilding the optimum tech stack, initially utilising what is already available including Shopify, Klaviyo, Trustpilot, GA4, ReversionManaging all PPC and SEO activities either through agencies or directly as appropriateManaging the growth and health of the company’s D2C databases to maximise sales opportunitiesManaging and continuously improving the performance of all websitesCollaborating with the Sales team to build a robust pricing strategy to ensure all channels can win across both brandsCollaborating with the company Comms Manager to ensure that the media strategy and comms plan delivers on both the long term brand building objectives, and short term sales performance objectivesManaging the promotional pricing of the brand on all e-com channels excluding Amazon to ensure D2C channels are not price makersSkills & Experience Checklist
A minimum of 5 years proven experience driving FMCG or consumer brands across key e-commerce channelsProven ability to work creatively with a limited budget, stretching it creatively to maximise impactExceptional influencing skills and capability to drive change in a fast-paced and dynamic cultureSignificant experience driving step change performance in D2C / TTS / IA channels in both the UK and EuropeA real drive for results – prepared to get stuck in to drive performance, making smart decisions based on a balance of data, experience and gut feelStrong organisational skills, able to prioritise effectively and manage multiple projects concurrentlyTest, learn and scale – be comfortable with failure, manage the risk, take the learnings and move onPassion for nutrition and sport – be involved in any type of sport / fitness and be interested in what you eat and how it can benefit your performance.Analysis and judgement – able to get into the detail, understand what’s going on and be able to decide on the best course of action to achieve an outcomeAble to build strong relationships both internally and externally – inspire and influence those around you with great communication skills.If you are excited by this opportunity, talk to me now. This is a super opportunity to bring your skills and energy to an exciting, busy and challenging role. Contact : Adam Tarsh at [email protected]