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Product Marketing Manager
La FosseUnited Kingdom6 days ago
Salary
£80,000.00 yearly
Job type
- Full-time
Job descriptionA Bachelor’s or Master's degree in Marketing, Business or a related field 5+ years of experience in product marketing, ideally in the SaaS industry Strong understanding of the insurance industry, particularly in the area of underwriting automation Excellent written and verbal communication skills, with the ability to communicate complex concepts succinctly Demonstrated ability to collaborate effectively with cross-functional teams of developers, designers, product, sales and marketing
Product Marketing Manager
Industry : SaaS / Insurance
Working pattern : Hybrid (2 days per week in office)
Salary : Up to £80,000
One of La Fosse's key clients is looking for a Product Marketing Manager to join the business. This individual will sit in the team responsible for the underwriting automation platform. You will work alongside the Lead PMM in a cross-functional team to ensure alignment between product capabilities, messaging and user needs.
Responsibilities :
- Conducting market research to understand customer needs, market trends and competitor offerings
- Create and refine target customer profiles to align with marketing efforts and product messaging
- Develop clear and compelling product positioning and messaging to highlight key selling points
- Formulate and execute comprehensive go-to-market strategies for new product launches and feature updates
- Work alongside the marketing team to create marketing content , such as presentations, blog posts and product guides
Requirements :
Apply above!
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Product Marketing Manager • United Kingdom