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Social Media & Content Manager

Reed.co.ukNewcastle upon Tyne, Tyne and Wear

30+ days ago

Salary

£35,000.00–£45,000.00 yearly

Job description

Social Media & Content ManagerNewcastle (Hybrid)£35-£45k

The Social Media and Content Manager will be responsible for developing and implementing the social media strategy, creating compelling digital content, managing online campaigns, building confidence amongst the team to promote their own personal brands online, and monitoring our online presence.

The role will play a crucial part in enhancing brand awareness, driving social engagement and website traffic, and generating leads through various digital channels. As well as being responsible for the firm's social media presence, this individual will work closely with other teams and departments, including Management Board, Business Development, and the firm's fee earners in their retrospective departments.

Key Responsibilities :

Development of a comprehensive social media strategy which will increase brand awareness and engagement across the firm's social media platforms
Design and commission appropriate training and provide mentoring to build confidence amongst the teams to become active and effective on social media themselves.
Consider and share guidance to fee earner teams about what will make good social media content, and work with them on generating and sharing this.
Manage and curate content for social media platforms such as LinkedIn, Twitter, Facebook, Instagram, and Vimeo, ensuring consistent branding and messaging
Be responsible for monitoring social media channels, engaging with followers, and promptly responding to inquiries, comments, and reviews.
Create engaging and shareable content, including articles, blog posts, videos, and other multimedia assets, to attract and retain our target audience.
Collaborate with internal stakeholders to gather information and insights for content creation.
Work with our external agencies for SEO and PPC.

About You :

Previous B2B social media marketing experience, ideally with a good understanding of the legal sector

Have experience and familiarity of major social media platforms and management tools, ideally LinkedIn, Twitter, Instagram, Facebook and Sprout Social

Excellent organisational, project and time-management skills, managing multiple projects with varying budgets

Ability to write high quality, eye catching, engaging social media content

A passion for social media

Experience of Search Engine Optimisation (SEO), Search Engine Marketing (SEM) and Pay Per Click (PPC) to monitor and analyse social media performance using relevant metrics and insights to optimise strategies and help to achieve business goals

Social Media & Content ManagerNewcastle (Hybrid)£35-£45k